Using Incentives to Boost Direct Bookings
The relationship between OTAs and hotels is a complex one. While hoteliers often resent the steep commissions OTAs charge, they also rely on them for a large chunk of their bookings. And for OTAs, well, without hotel inventory, they lose their most profitable business. The reality is that, for now and in the foreseeable future, […]
Getting to Know WebRezPro: Direct Online Bookings
Direct bookings are the backbone of an independent hotel’s website and business. Not only are they commission free, driving higher profit, they allow the property to collect critical information (email, phone number, etc.) required to form a relationship with the guest, boosting loyalty. With a robust booking engine like WebRezPro’s, properties can also offer upsells […]
How Hotels Can Harness Popular Culture to Make Money
Have you heard of Taylor Swift? Of course. But have you heard of the Swift Effect? CNN recently reported on the phenomenon of the effect Taylor Swift’s Eras Tour is having on the travel industry. As airlines increase seats to locations to coincide with concert dates (bringing enormous wave after wave of Swifties to the […]
Client Spotlight: Unique Stay Experiences
From private islands to fairy cottages, treehouses to ghost towns, WebRezPro has some unique accommodation clients. Over the years, we’ve worked with a variety of properties to create a flexible property management system with features as unique as they are. WebRezPro is most often used for independent hotels, motels and inns, yet its functionality extends […]
