Hold The Phone! 6 Tips for Converting Hotel Calls to Bookings
For hotels today, there is so much focus on online conversions that the traditional voice channel is in danger of being overlooked. But call inquiries are still key to direct sales. Eighty-three percent of US travelers would rather book online, but that leaves approximately a fifth who would not. In this digital era, front desk […]
Is Your Property’s Online Booking Engine Mobile Friendly?
Market research company eMarketer predicts that this year more than half (51.8%) of travelers who book accommodations and airfare online will do so using a mobile device. That’s up from 43.8% last year.Improved technology and user experience as well as increasingly tech-dependant consumer behavior (think Millennials) contribute to the growing trust in mobile commerce. It’s […]
