TripConnect™ Instant Booking
http://www.tripadvisor.com/InstantBooking
Based on a simple, pay-per-booking commission model, TripConnect instant booking is an easy, seamless way to acquire bookings on TripAdvisor®. Through TripConnect instant booking, potential guests can book your property without leaving the TripAdvisor site — giving them the smoothest transition from researching to booking with you.
TripConnect™ Cost-Per-Click (CPC)
https://www.tripadvisor.com/TripConnect
TripConnect Cost-Per-Click (CPC) is a click-based advertising campaign that empowers independent properties to compete against OTAs for direct bookings through TripAdvisor. By driving conversion-ready visitors directly to your own online booking engine, TripConnect CPC helps independent properties to maximize direct bookings and spend less on OTA commission fees