Top Tips for Maximizing Hotel Revenue This Summer

A happy couple make a summer hotel booking online

Summer travel is approaching faster than you think, with sunscreened noses and mojitos at the cabana. Guests are prepared to abandon hibernation and see what your hotel has to offer. Keep reading for the hottest, latest trends and tips to maximize hotel revenue this summer!  Wellness Guests this summer are working on more than the […]

An Independent Hotelier’s Guide to Virtual Hotel Tours

Advertisers have always tapped into the power of imagination. In fact, it’s the first step in creating desire. Studies show that the imagination increases guests’ intention to travel and imagining experiences can impact purchase decisions even weeks later.  “Evoking the imagination as a strategy of influence” (Petrova and Cialdini) is not a new concept for […]