Raising the Bar: How to Maximize Your Hotel Bar’s Revenue
Hotels rely more and more on revenue sources outside the rooms themselves, such as activities, spa, restaurant, and bar. With revenue from ancillary sources typically accounting for over 20 percent of total earnings, optimizing every square foot is a financial necessity. Your bar may not be the most instaworthy—yet—but that’s no reason to discount its […]
How Can Hoteliers Convince Leadership to Invest in New Technology?
Hoteliers depend on robust, user-friendly software to streamline workflows, drive guest engagement, and maximize revenue. However, leadership may not always see the value in upgrading. They may believe it’s a passing fad, that their current system is adequate, or it’s just too hard to make the switch (this is why you don’t choose systems with […]
What Makes a Great Self Check-in Experience?
Since the pandemic, self check-in has evolved from convenience to expectation as travelers prioritize a smooth arrival. Seventy-one percent of guests would rather use this digital approach. However, going contactless doesn’t guarantee satisfaction. A convoluted or unreliable process will have guests wishing for a simple plastic keycard—or that they’d booked the hotel down the street. […]
9 Simple Amenities That Elevate Your Hotel
Amenities are often used to surprise and delight guests with elevated touches they weren’t anticipating. Such amenities don’t have to break the bank. A well-laid-out room with the basics in place and a bit of extra thoughtfulness is enough to make guests remember you for the right reasons…. and recommend you to their friends. Here’s […]
How Can Hotels Reduce Check-in Times?
Check-in forms a critical part of the guest experience and presents an opportunity to signal a smooth, enjoyable stay ahead. A guest’s first impression is formed the moment they step into your lobby… and that feeling lingers long after they’ve checked out. A lengthy check-in process frustrates travelers, preventing your property from capitalizing on that […]
WebRezPro Awarded Expedia Group Preferred Partner Status for 2026
We’re officially among the best in hotel technology! We’re proud to announce that WebRezPro has again achieved Expedia Group Preferred Connectivity Partner status for 2026 in recognition of our outstanding results on various technical and performance metrics. What Does Preferred Connectivity Partner Status Mean? Expedia Group Preferred Connectivity Partner status is awarded annually to a […]
Pre-arrival Communication Mistakes to Avoid
Effective pre-arrival communication streamlines the guest journey, solidifies brand identity, and drives revenue through targeted upselling. However, while thoughtful touchpoints build anticipation and clarify expectations, fragmented or irrelevant messaging creates friction and undermines your professional image. To maintain guest confidence and ensure a seamless transition from booking to check-in, avoid these common pre-arrival communication pitfalls. […]
Corsair & Cross Rip Oceanfront Resort
Bring your family to stay at Corsair & Cross Rip Oceanfront Resort. Located in Dennis Port, Massachusetts, this affordable beachside resort has pools, game rooms, cafes, and more–everything you need for summer fun. There’s even free HBO! Corsair & Cross Rip Oceanfront Resort has chosen our cloud-based WebRezPro Property Management System to help run their […]
Top Tips for Taking Reservations at the Front Desk
Today’s travelers prefer digital booking channels, with 80 percent saying it’s important to complete their reservations entirely online. However, that still leaves one in five guests who choose—or need—to book through offline methods. For these guests, the front desk booking experience plays a critical role in shaping their impression of your property. Even those who […]
How Can Hotels Increase Visibility in AI Search Results?
AI is fast becoming the first layer of travel discoverability, and some AI tools even have direct booking capabilities. These platforms permeate multiple layers of the marketing funnel. Hotels that do not appear in their recommendations risk losing brand awareness, customers, and ultimately revenue. With that in mind, here’s how to ensure your hotel stays […]
7 Ways to Get Guests to Come Back
Repeat guests form the backbone of your customer base, providing reliable revenue year after year—it costs five to seven times less to retain an existing customer than to cultivate a new one. Because they contribute so much to your business, these loyal visitors deserve VIP treatment. Here’s how to offer exceptional, personalized experiences that keep […]
How Do I Add a Booking Engine to My Hotel Website?
A direct online booking engine attached to your website and integrated with your property management system (PMS) is crucial for gathering profitable reservations. It enables you to bypass commission fees charged by online travel agencies (OTAs) and collect rich guest data to tailor the stay experience and build loyalty. Plus, guests expect the convenience of […]
7 Ways to Prepare Your Hotel for Spring Break Bookings
Spring break is around the corner, and it’s no longer reserved for college students looking to perfect their keg stand. Families, solo adventurers, and even retirees plan seasonal escapes as warmer weather approaches. With these travelers come revenue opportunities. In 2025, American spring break spending climbed to an average of $5,325 per trip, marking a […]
10 Ways to Make a Good First Impression on Your Guests
Whether online or in person, a strong first impression drives guest engagement. Psychologists point to the primacy effect—that introductory interactions carry greater weight and remain more prominent in memory simply because they occur first. Guests with a positive initial view of your business are more likely to trust your property thereafter (and vice versa). You […]
What Is a Property Management System, and How Does It Help My Hotel?
A property management system (PMS) like WebRezPro is a software platform through which you can oversee every aspect of operations, including room inventory, reservations, housekeeping, accounting, reporting, and so much more. Many routine tasks formerly done by hand have been automated by the PMS for today’s hotelier, enabling more efficient service. Your PMS also serves […]
Top Tips for Future-Proofing Your Hotel Tech Stack
Like the rest of your infrastructure, your hotel’s tech stack must be robust and adaptable to keep pace with the evolving market. By choosing flexible, proven technologies that effectively manage your data and share it across systems, you lay the groundwork for strategic growth and competitive advantage. Here’s how to future-proof your tech stack and […]
West Jefferson Hotel
Step back into history at West Jefferson Hotel. Originally built in 1917 in West Jefferson, North Carolina, this newly restored property offers early 20th-century charm alongside modern amenities–they even have heated tile floors! Guests enjoy nearby shopping, fine dining, and mountain views. West Jefferson Hotel has chosen our cloud-based WebRezPro Property Management System to help […]
7 Hospitality Trends to Take Seriously This Year
With the holiday rush behind us, now is the perfect moment to set the stage for a successful year ahead. While exceptional customer service remains the cornerstone of hospitality, today’s fast-paced digital landscape demands that hoteliers stay attuned to emerging technologies and shifting guest expectations. Here are seven key hospitality trends for 2026 that every […]
How Independent Hotels Can Boost Bookings This Valentine’s Day
Love and travel go hand in hand, and many properties take advantage of Valentine’s Day to boost bookings. In fact, as a hotel, it can be hard to stand out among other hotels touting red roses, bubbles, and chocolates. To attract more guests, try doing something a little different. Whether promotions are limited to Valentine’s […]
How Can Hotels Balance Sustainability with Profitability?
Evolving trends and the growing impact of climate change have made sustainability a key consideration for modern travelers. More than 80 percent of vacationers believe that environmentally responsible travel is important. Embracing eco-friendly practices not only supports a healthier planet but positions your property to engage this increasingly conscientious market segment. Understandably, many hoteliers express […]
How to Upgrade Your Hotel Fitness Experience
Winter may be here, but not every guest is interested in hibernating. Some are ready to climb out of bed… and on to the StairMaster. A recent Hilton survey of 2,000 travelers revealed that 33 percent prioritize exercise during vacations. Among business travelers, that commitment is even stronger: 51 percent identify gym availability as a […]
An Independent Hotelier’s Guide to RevPAG
To truly understand the financial impact of every stay, you need a metric that goes deeper than room revenue alone. Revenue per Available Guest (RevPAG) provides a comprehensive view of the total revenue generated by each guest, making it a useful profitability metric—especially for properties that earn significant non-room revenue. How to Calculate RevPAG Determined […]
What is a Hotel Chart of Accounts (and Why Does It Matter?)
Every hotel operates with a thousand moving parts, from guest reservations and restaurant tabs to maintenance and supplier accounts. Yet, behind every smiling guest and perfectly prepared meal is a mountain of financial data and paperwork. A Chart of Accounts (COA) is the essential guide to ascend that mountain. It doesn’t just keep track of […]
How Does Contactless Check-in Work, and Does My Hotel Need It?
Contactless check-in allows guests to complete registration online before arrival or use a kiosk, bypassing the front desk entirely. Post pandemic, self check-in has become increasingly popular and presents a variety of advantages for both guests and staff: How Contactless Check-in Works Contactless check-in is made possible through your property management system and other integrated […]