5 Tips for Designing a Hotel Loyalty Program that Really Works
Loyalty programs give consumers a better deal and companies repeat business they can rely on, so it’s no surprise they’re growing in popularity. In 2021, eighty-three percent of consumers claim that participating in a loyalty program affects their choice whether to purchase again. Loyal guests mean revenue. As of 2020, fifty-six percent of consumers said […]
Hotel Loyalty Programs: Not just for chains!
Guest loyalty programs have long been an exclusive perk of big brand hotels, attracting repeat business with credit toward a free stay. Now, thanks to the quick and overwhelming rise of OTAs, travelers are more informed than ever and shop around extensively before choosing where to stay. Travelers are becoming less loyal to brands, seeking […]