7 Simple Ways to Personalize the Guest Experience

Today’s travelers seek personalized guest experiences, which in turn require robust, flexible hotel technology. Personalization is no longer a trend—it’s an expectation. However, it doesn’t have to be complicated or expensive. In fact, small, independent lodgings are perfectly positioned to curate individualized stays for their guests. Here are seven simple ways to do it. Build […]

What Guests Want From a Boutique Hotel Stay

Demand for boutique hotel stays has increased by 8% year over year, outpacing same-class U.S. hotels by 2%. This is fantastic news for boutique hotels. Understanding why this trend is happening and why guests are gravitating towards smaller establishments can help you ensure that your boutique hotel meets guest expectations and capitalizes on this growing […]

3 Ways to Strengthen Your Guest Database

Healthy guest data is the foundation of a great guest experience. Without it, lodging operators can’t know their guests and give them what they want. But it isn’t enough to collect data, you need to manage and maintain that data to use it effectively. When your guest database is managed well, it allows you to […]

Let’s Get Personal: Guest Personalization for Guest Retention

Everything is personalized these days: from your iPhone case to your Facebook settings, to Google algorithms ranking results to suit your location and previous searches. Even ordering a coffee at Starbucks has become an art in individualization. It comes as no surprise, then, that guests expect this kind of personalization in their hotel stays. And […]

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