Hotel Tech for a Touchless New World
COVID-19 has pushed us all into a world of caution. Social distancing regulations and fear of infection have impacted our daily lives as we avoid physical interaction. Even as cases drop and official restrictions ease, a level of cautiousness will likely remain with us for some time. Hotels and other businesses are operating under new […]
COVID-19 May Benefit Direct Bookings—Is Your Hotel Ready?
According to Larry Mogelonsky of Hotel Mogel Consulting, COVID-19 might be a boon for direct bookings. As OTAs (online travel agencies) struggle with mass cancellations due to the pandemic, travelers are finding it difficult to access overloaded customer support systems (online and on the phone) to process cancellations, refunds and credits. As Mogelonsky pointed out […]
A Hotelier’s Guide to Social Media Messaging during the COVID-19 Crisis
As a company and brand it can be hard to know what to say when the whole world seems to be grinding to a halt and business is far from usual. For the time being, travel restrictions and physical distancing have devastated demand for travel services, including airlines, hotels, restaurants and attractions. While COVID-19 is […]
How Hotels Can Come Out Stronger from COVID-19
COVID-19 and the travel restrictions and lockdowns required to reduce the spread of the virus have brought about an unprecedented drop in occupancy for hotels and other lodging operations all over the world. Some properties have had to close out floors, suspend certain services such as dining and event services, or temporarily shut their doors. […]
Email Marketing Tips for Independent Hoteliers in the 2020s
Businesses are reaching out to customers today in more ways than ever before—by social media, chatbot, mobile messaging, SMS, phone call, email, online advertising, TV and radio ads, and print… Phew! But of any marketing channel, email still delivers the best return on investment (in both time and money) and remains the key strategic channel […]
How Independent Hotels Can Show Guests Some Love This Valentine’s Day
The month of love is almost upon us—is your hotel ready to woo guests? Whether you personally relish the romance of Valentine’s Day or think it’s nothing more than a marketing tactic, Valentine’s Day is a prime opportunity to boost the bottom line of any business in the hospitality industry. Here are some ideas to […]
BelleVue Oasis
BelleVue Oasis is a boutique hotel in Palm Springs, California that offers a wide range of guest rooms and amenities like an outdoor swimming pool, free WiFi, a hot tub and bicycle rentals. BelleVue Oasis has just started using our cloud-based WebRezPro Property Management System to help run their business. Visit their website to see how they’re using WebRezPro’s booking […]
An Independent Hotelier’s Guide to Upselling & Cross-Selling
If you’ve only ever thought of upselling as a way to increase revenue, think again. First and foremost, upselling and cross-selling are effective ways to enhance the guest experience. Done right, upselling offers more value to your guests, increasing guest satisfaction and loyalty. A rise in revenue will follow naturally. Technically, there’s a difference between […]
Ocean 7
Located in popular Ocean City, New Jersey, Ocean 7 Motel is a seasonal property that offers 75 individually-owned and decorated studios and suites. All units are equipped with kitchenettes with two-burner stoves, and additional amenities include laundry facilities, an outdoor pool and a convenient located just steps from the beach and boardwalk. Ocean 7 has just started using […]
5 Hospitality Technology Trends for 2020
The rise of mobile devices may appear threatening to an industry where face-to-face interactions and human connections are its defining characteristics. Even most movies and books recognize this, with characters meeting and developing relationships with each other on planes, trains, in taxis, and in hotel lobbies. Human interaction is integral to the travel experience. However, […]
Top 5 Blog Posts for Independent Hoteliers in 2019
Goodbye, 2019; hello, 2020! As we look back on another exciting year in hospitality, our final post for the year highlights our five most popular posts of 2019, indicating what’s most important to our readers. Going by our most-read blog posts of the year, it seems that giving guests what they want and using modern […]
A Quick Guide to Payment Gateway Integration with Your Hotel PMS
Keeping up with guest expectations in our fast-paced, high-tech world can be hard! Today’s guests want more personalized service yet more self-service options and although that might seem like an oxymoron, modern hospitality technology makes it all possible. But while the technology supporting hoteliers in delivering a great guest experience evolves, there are fundamental guest […]
3 Things Hotels Can’t Do Without a Cloud PMS
Despite increased efficiency, scalability and profitability that cloud technology brings to hospitality businesses, many hotels are still running on outdated legacy systems—or, believe it or not, pen and paper. We all have our reasons for making the decisions we make, but to approach the case for the cloud from a different angle, here are three […]
Best E-Commerce Practices for Independent Hotels
When you think of “e-commerce,” online retail sites like Amazon, eBay and Etsy probably first come to mind. But have you ever thought of your property’s website as an e-commerce site too? E-commerce refers to commercial transactions that are conducted electronically over the internet, so if your hotel website processes bookings through an online booking […]
8 Key Performance Indicators Hoteliers Should Be Tracking
Running a hotel is a complicated job with a never-ending list of responsibilities. It can be easy to get caught up in the day-to-day tasks that keep your property running smoothly and forget about taking time to assess your business’s performance. But, as they say, you can’t improve what you don’t measure – so start […]
Boost Off-Season Occupancy with Staycation Bookings
As we leave the peak travel season behind us, it’s time for hoteliers to implement strategies to maintain occupancy as best as possible. Beyond dropping room rates there are more resourceful ways to boost reservations—marketing your property to staycationers is one of them. A staycation is a vacation taken close to home, normally within a […]
A Quick Guide to EMV for Independent Hotels
It has been a while now since U.S. consumers switched from swipe-and-sign to chip-and-sign (or chip-and-PIN) credit cards back in 2015. And there’s no looking back. EMV stands for Europay, MasterCard and Visa, and is a global standard for debit and credit card security. Designed to make card-present transactions more secure, EMV cards feature a […]
An Independent Hotelier’s Guide to Loyalty Programs
Loyalty programs have been a part of the hospitality game for decades. And for as long as they have been around, they’ve been the subject of much debate. Like any strategy in hospitality, some consider loyalty programs an essential part of their business and others have found them to be nothing but a liability. What […]
How Hoteliers Can Turn Negative Reviews into a Positive Online Image
Responding to negative reviews is the key to creating a positive online reputation for your business. ***Guest post from BlueJay Reviews, a WebRezPro partner*** Many hoteliers dread negative reviews, however it’s important to know that when negative reviews are managed correctly, they can actually help to create a positive impression among your existing and potential customers. When […]
Ephemeral Content: A Hotelier’s Guide to the Newest Social Media Trend
Look out social media marketers, there’s a new buzzword in town. Ephemeral content is the latest medium to dominate the internet, and despite what the name might suggest, this trend is showing no signs of disappearing soon. It has captured the attention of consumers around the world and that makes it a medium worth your […]
Go Greener with a Cloud Hotel Property Management System
Increased global average temperatures, rising sea levels and changing weather patterns prove the time is now to step up and take action for a more environmentally friendly way of life. This beautiful planet of ours is the only home we’ve got, and we’ve got to take care of it. We need to make greener decisions […]
506 Lofts
Located in the heart of downtown Nashville, Tennessee, 506 Lofts provides the best vacation rental experience in the city! Guests can choose from six individually decorated and fully equipped lofts in a historic building. 506 Lofts has just started using our cloud-based WebRezPro Property Management System to help with their operations. Visit their website to see how the property is […]
Going Desk-less: The New Hotel “Front Desk”
Traditionally an indispensable point of contact between a hotel and in-house guests, the front desk has always been the place where guests check in, make requests, stop to chat, and check out. But not anymore. From mobile concierges to chatbots, today’s hospitality technology makes it possible for hotels to dispense with their physical front desk. […]
Common Customer Complaints in Hospitality and How Your PMS Helps to Avoid Them
We all know someone who just loves to complain, even when there’s nothing really to complain about. Service industries like hospitality, in particular, see more than their fair share of customer criticisms, which are often voiced publicly online. Even the most luxurious hotels find it impossible to eliminate customer service complaints, but with the right […]
