Be a Star Online: A 5 Step Guide to Reputation Management

Reputation

Building a good reputation has always been important for business. Like almost everything else, the internet hasn’t changed that fact; it’s just adjusted how the game is played. Consumers are more empowered to voice their opinion than ever before, and they use it. Depending on how you respond to and manage the online dialogue surrounding your […]

5 Ways to Increase Direct Bookings

Online Reservations

Online travel agencies (OTAs) are here to stay. And that’s okay; when used well, they can be an extremely valuable marketing tool. But no matter how successful your partnerships with OTAs are, you should never neglect opportunities to boost direct bookings. With the lowest cost of acquisition (no hefty commissions required), these reservations are just too […]

What to Look for when Purchasing a New PMS

WRP Interactive Tape Chart

Running a lodging operation is a complicated task involving a lot of moving parts. Hoteliers must manage reservations, communicate with guests, and oversee staff—among numerous other tasks. The right property management system (PMS) can alleviate a lot of the work and stress associated with property management and improve operational efficiency. There are many systems on the […]

Hoping For Happy Customers? Start With Happy Employees

Hospitality Team

For anyone in the hospitality industry, customer satisfaction is priority number one. Happy guests become loyal guests whose engagement and advocacy help spread your marketing reach. So how do you ensure customer satisfaction? Of course, quality facilities and amenities are a must, but a quick scan of Trip Advisor proves that exceptional staff play a critical […]

Summer is Coming! How Hoteliers Can Start Preparing Now

Summertime

The temperature is rising here in the Northern Hemisphere, and summertime is finally in our sights. Hoteliers far and wide are heading into their busiest season as people look forward to enjoying the great weather, longer days, and their children’s time off school. It’s an exciting time for any business, but there are also greater pressures […]

Be the Jazz Musician: Improvise Your Way to a Higher ADR

Average Daily Rate

The Average Daily Rate (ADR) is one of the key metrics to measure the performance of a hotel. Because rooms are priced differently depending on their size, location, and amenities, the ADR (room revenue divided by the rooms sold) helps you understand how much rent is generated by each room on average. Your ADR will fluctuate […]

It’s Time to Get Personal: Delighting Guests with Individualized Experiences

Delighting Guests

Ever since the introduction of Big Data, individualized experiences have become the new status quo. Advertisements online highlight products we’ve previously shown interest in, video streaming services suggest content catered to our tastes and preferences, and google searches return results that reflect our location and online history. Personalization is no longer a perk; It’s a convenience […]

Is it Crystal Clear? How to Prevent and Manage Cancellations and No-Shows

Cancellation Policy

It’s happened to every hotelier. The afternoon begins well, the transition between check-out and check-in is proceeding, rooms are being cleaned, last minute details arranged, special requests organized, and you’ve even personally handwritten a welcome note to leave on the desk of a high-profile guest. Then, the phone rings or the hours tick by. There’s been a […]

Micro-Moments: The Future of Digital Marketing

Digital Marketing - Smartphone

American consumers spend an average of five hours a day on their smartphone. These powerful devices provide us with constant connection and instant access to the entirety of human knowledge. So, it’s no surprise that the prominent role they now play has fundamentally changed the way we relate to the world around us. And that includes how we […]

4 Considerations for Choosing the Right OTAs

OTA

Online travel agencies (OTAs) have taken the hospitality industry by storm. What began as a platform for selling excess inventory when demand was low, has grown to dominate the entire booking landscape. Today, the majority of reservations worldwide are made via these online platforms, which makes OTAs an essential component of all lodging operators’ distribution […]

The Savoy Hotel

The Savoy Hotel

Located in beautiful and historic downtown Nelson, British Columbia, The Savoy Hotel is a boutique property that offers 12 guest rooms, a 2,000-square-foot rooftop patio exclusively for guests, views of Kootenay Lake from the outdoor hot tub and an onsite nightclub, music lounge and cafe! The Savoy Hotel has chosen to use our cloud-based WebRezPro Property Management System to help with their […]

A Hotelier’s Guide to Valentine’s Day

Valentine's Day

Ever feel like you’re in a marketing rut? It can be challenging to find new and exciting ways to connect with customers and improve your bottom line. Fortunately, there are moments sprinkled throughout the year that offer unique opportunities to mix things up: Holidays! Whether it’s New Year’s Day, Easter or Halloween, public holidays are […]

How to Sell Hotel Rooms Without Offering Discounts

Marketing Strategy

Slashing room rates can feel like an obvious and easy solution to a decline in bookings. However, your marketing strategy should not appear obvious or easy. Low prices invite the idea ‘you get what you pay for’ and discounted rates can indicate a hotel-in-trouble. For many, price determines quality, and price is likely to determine […]

North Shore Lodge

Mountain Lakes Lodge

North Shore Lodge is located in Grand Lake, Colorado and offers unique mountain accommodation for romantic getaways and family adventures. Mountain Lakes Lodge features adorable themed cabins on the Granby-Shadow Mountain Canal and many of the cabins boast great views of the canal, a horse pasture and the mountain from their decks! This dog-friendly property also features a […]

Start the New Year Right: Hospitality Trends for 2018

2018

And just like that, 2017 has passed! We hope you had a wonderful (and profitable!) holiday season, and are excited about the year to come. January is a month for resolutions—an opportunity to reflect on the past year and think of ways to improve in the next. This is just as true for businesses as […]

WebRezPro’s Top 5 Blog Posts of 2017

Top 5

It’s been a big year of blogging here at WebRezPro. We’ve covered a wide range of topics—from digital marketing to hotel operations—aimed to support independent hoteliers. As 2017 comes to a close, we’d like to take a look back at the most popular posts of the past year. Here are the top 5 blog posts […]

The Rangeley Inn

Rangeley Inn

Located in Rangeley, Maine on the waterfront of Haley Pond, The Rangeley Inn is a restored landmark property that offers 21 guest rooms, seven suites, and 14 waterview units with decks. The hotel provides an impressive array of amenities, including an onsite seasonal bar. The Rangeley Inn has just started implementing our cloud-based WebRezPro Property Management System to help with their […]

Pricing 101: A Guide for Independent Hoteliers

Check Into Hotel

One of the most challenging things for hoteliers is determining how to price inventory. Charging too much will deter customers and increase vacancy, while charging too little can significantly undercut your revenue. It’s not an easy problem to tackle, and there are a few different approaches that can be taken. Here’s a quick overview of […]

The Lofts at 517

The Lofts at 517

The Lofts at 517 is located in downtown Greenville, Mississippi, in the historic Sears Building. Offering luxury loft apartments, this property also boasts boutique amenities and an onsite restaurant. Each apartment features a kitchen, free WiFi and laundry facilities. The Lofts at 517 has chosen to use our cloud-based WebRezPro Property Management System to help with their operations. Visit […]

Windrift Motel

Windrift Motel

The Windrift Motel is the ideal home base for a fantastic Cape Cod vacation! Located in West Yarmouth, Massachusetts, this seasonal motel is open from May through October and offers 36 guest rooms and efficiencies. Additional amenities include an outdoor pool, WiFi and a BBQ area. The Windrift Motel has just started using WebRezPro Property Management System to help with their […]

Hallmark Resort Newport

Hallmark Resort Newport

Hallmark Resort Newport is an oceanfront hotel in beautiful Newport, Oregon. All of the hotel’s 157 guest rooms feature oceanfront views and hotel amenities include pet-friendly rooms, an indoor saltwater pool, a hot tub, a sauna, a fitness room and a restaurant. Hallmark Resort Newport has chosen to use WebRezPro Property Management System to help with their business. See […]

Hotel Belleza

Hotel Belleza

Within walking distance to all Miami Beach, Florida, attractions, Hotel Belleza is a 81-room hotel that offers standard rooms and one-, two- and three-bedroom suites equipped with kitchens. This hotel has chosen to use our cloud-based WebRezPro Property Management System to help with their operations. Visit their website to see how they’re using WebRezPro’ integrated web reservation software […]

Marketing 101: A Guide for Independent Hoteliers

Marketing Plan

There are a lot of moving parts to juggle when running a hotel. From property maintenance to managing staff to ensuring guest satisfaction, it’s easy to spend all your time attending to on-site matters. While it’s obviously critical to ensure a quality experience at your hotel, you won’t have any guests to impress if you’re […]

Riversage Billings Inn

Riversage Billings Inn

Located in Billings, Montana, the Riversage Billings Inn – Billings, MT is a 59-room hotel that offers pet-friendly guest rooms! An abundance of amenities are available onsite including complimentary hot breakfast, free WiFi, laundry facilities and a fitness room. The Riversage Billings Inn has just started using our cloud-based WebRezPro Property Management System to help with their operations. Visit their […]