How Can Hoteliers Convince Leadership to Invest in New Technology?
Hoteliers depend on robust, user-friendly software to streamline workflows, drive guest engagement, and maximize revenue. However, leadership may not always see the value in upgrading. They may believe it’s a passing fad, that their current system is adequate, or it’s just too hard to make the switch (this is why you don’t choose systems with […]
How Do I Add a Booking Engine to My Hotel Website?
A direct online booking engine attached to your website and integrated with your property management system (PMS) is crucial for gathering profitable reservations. It enables you to bypass commission fees charged by online travel agencies (OTAs) and collect rich guest data to tailor the stay experience and build loyalty. Plus, guests expect the convenience of […]
What Is a Property Management System, and How Does It Help My Hotel?
A property management system (PMS) like WebRezPro is a software platform through which you can oversee every aspect of operations, including room inventory, reservations, housekeeping, accounting, reporting, and so much more. Many routine tasks formerly done by hand have been automated by the PMS for today’s hotelier, enabling more efficient service. Your PMS also serves […]
Is Your Hotel Booking Engine Ready for Winter?
As weather cools, smart hoteliers prepare to stoke demand and welcome winter guests. From cleaning fireplaces and spicing up menus to creating irresistible packages and promoting winter experiences online, there’s a lot to do to fill rooms this season. Is your online booking engine (OBE) ready? Your OBE doesn’t just capture bookings—it plays a significant […]
How Ordinary Hotels Can Offer Extraordinary Experiences
Providing unique experiences enables hotels to stand out in an increasingly competitive market. Some luxury and boutique properties are extraordinary experiences in themselves—like our client Ancient Lore Village, where guests can stay in their very own leprechaun lair—and others reinforce their brand by providing exclusive activities and excursions. However, you don’t have to be made […]
5 Cool Features That Set WebRezPro’s Booking Engine Apart
WebRezPro Property Management System (PMS) comes equipped with a user-friendly, fully integrated booking engine that allows properties to accept direct online reservations—without paying commission fees. Reservation information flows directly into the PMS, eliminating manual data entry while preventing overbookings and other errors. But this booking engine delivers far more than standard functionality. Beyond its brand-customizable […]
Introducing WebRezPro Version 11
Last month, we announced the official release of WebRezPro Version 11 (v11), and the response has been overwhelmingly positive! This major software upgrade significantly improves task flow, enhances customization, and drives more bookings. The timing couldn’t be better. As the hotel industry rebounds with impressive growth, operators face new challenges—including labor shortages, rising costs, and […]
How to Win Holiday Bookings
Both a joyful and stressful time, the holiday season brings a torrent of travelers into the market. As of 2023, 115.2 million people were predicted to travel at least fifty miles during the December 23rd–January 1st period. While this typically means an increase in bookings, the ever-expanding selection of options (from new hotel brands to […]
8 Ways to Attract Domestic Travelers to Your Hotel
With the exchange rate being favorable, many travelers have recently taken off for international destinations, but the domestic market is still going strong. Ninety-two percent of US domestic leisure travelers are planning a vacation over the upcoming six months (as of August 2024), and domestic travel around the globe is predicted to increase three percent […]
Managing Hotel Packages: A Guide for Success
Offering value-added packages that combine stays with extra amenities and services is a great strategy for attracting guests and driving revenue. But like any good strategy, it only works when executed with precision. From choosing what to offer and how much to charge to managing bookings and tracking revenue, each element must be well thought […]
Hotel Merchandise Ideas to Boost Revenue and Brand Presence
Creating, promoting, and stocking hotel merchandise is a significant undertaking for busy hoteliers. However, the potential payoff can be worth it. Travelers are always looking to take a piece of their destination home with them or for their loved ones. While selling souvenirs in your gift shop isn’t new, hoteliers are taking this concept to […]
How to Drive Bookings along the Path to Purchase
Expedia Group’s latest study of how consumers plan and book travel online surveyed travelers in Australia, Canada, Japan, Mexico, the U.K., and the U.S.A. to reveal preferences and behavior along the path to purchase. The study, aptly named The Path To Purchase, discovered the average path to purchase length—from when a traveler starts thinking about […]
Data Power! How to Use Your PMS to Drive Bookings
Marketing efforts are usually front of mind when it comes to boosting bookings, but what’s behind a good marketing strategy? In more ways than one, your property management system (PMS) is at the heart of driving reservations—not just managing them. We’re not only talking about decreasing rates when occupancy is low; the secret to generating […]
6 Ways Hotels Can Boost Midweek Occupancy
Filling rooms during slower travel times is important to ensure your business’s long-term success and relevancy. Contrary to instinct, drastically reducing room rates won’t guarantee midweek bookings. In fact, it eats into your profits and undermines your hotel’s credibility. While price is a major factor in planning travel (especially with current inflation and for millennial […]
How to Compose the Perfect Hotel Booking Confirmation Email
Your booking confirmation email lets guests know you’ve received their booking, have all their details correct, and that there will be a place for them when they arrive. It’s that little bit of reassurance they need that everything went smoothly. But booking confirmation emails do more than simply confirm a guest’s booking. It’s your first […]
How to Protect Your Hotel from Data Theft
Hotels need guest data—including contact information and credit card numbers—to process reservations and provide customer service. But storing this sensitive data makes lodging operators an appealing target for hackers. According to a 2022 global report by Ponemon and IBM Security, the average total cost of a data breach in the hospitality industry from 2021 to […]
Celebrate Spring with Style: A Hotelier’s Guide to Easter
The last of the Valentine’s Day chocolate has barely been finished and there’s already another sweet (and potentially profitable!) holiday around the corner. Easter is celebrated by 80% of Americans, and if you play your cards right, they could celebrate with you. Here’s a quick guide for independent hoteliers to make the most of this […]
A Quick Guide to Online Distribution for Independent Hotels
Remember when hotels were mostly booked through brick and mortar travel agencies or looked up in the yellow pages (the paper kind)? We’re going back 20-odd years ago, so you’re forgiven if you don’t! These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds—with heavier reliance […]
Use Your PMS to Reduce Stress at the Front Desk
Without an automated property management system (PMS), life at the front desk is hard. You have guests checking in, guests checking out, guests disputing their bills… There are a thousand and one little tasks that need doing, and you have to handle it all with a pleasant smile. From bookings to check-outs and beyond, a […]
COVID-19 May Benefit Direct Bookings—Is Your Hotel Ready?
According to Larry Mogelonsky of Hotel Mogel Consulting, COVID-19 might be a boon for direct bookings. As OTAs (online travel agencies) struggle with mass cancellations due to the pandemic, travelers are finding it difficult to access overloaded customer support systems (online and on the phone) to process cancellations, refunds and credits. As Mogelonsky pointed out […]