Are You Making the Most of Your OTA Profiles?
You probably have mixed feelings about Online Travel Agencies (OTAs) like Expedia and Booking.com. On the one hand, they bring in a significant number of bookings and offer beneficial exposure. On the other hand, they take a 15-30% cut of revenue. The truth is, despite the steep commissions, OTAs are a critical part of a […]
Repackaging Hotel Packages
Every hotelier wants to add revenue, whether you’re looking to increase direct bookings, lift your ADR, or find the right promotional rates. But you’ll need more than four walls and a reasonably priced bed to keep your guests coming back. The advice you’ll find time and again is to create value-added packages, so we thought […]
5 Operational Tasks to Automate at Your Hotel Now
Are you still managing your hotel’s reservations manually? Printing housekeeping schedules? Manually closing out each day? If so, there are much better ways to use your time! Not to mention, manual operations are prone to human error that results in dissatisfied guests and lost revenue. With today’s hotel technology, there’s no reason to make things […]
Gen Z: The Next Generation of Hotel Guests and How to Win Them Over
Born between approximately 1996 and 2012, Gen Z is more than comfortable with the latest technology. In fact, they’ve never experienced life without the internet. Gen Z is both socially conscious and sociable, whether or not they’re online. According to a Stanford survey, most Gen Z actually prefer in-person communication, so don’t neglect those smiling […]
Stand-out Hotel Amenities that Win Guests
While guests appreciate home comforts, they love a hotel stay that spoils them with special touches. Memorable amenities ensure guests come back year after year and give your hotel a unique selling proposition that makes you stand out from the crowd. Every hotel has beds. Not every bed has reinforced gel memory foam. Amenities also […]
Hotel Amenities: What Today’s Guests Look For When Booking Accommodation
To win guest loyalty, hoteliers have always needed to offer more than a place to sleep. Whether it is valet parking, room service, or an on-site spa, hotels rely on extra amenities to appeal to customers. This hasn’t changed post-pandemic. After two years of sitting around in sweatpants, trying to muster the energy to microwave […]
Here Come the Baby Boomers. Is Your Hotel Ready?
There’s been much ado about Millennials (born early 1981 through 1996)—and for good reason. As the largest generation in the U.S., tech-savvy Millennials have driven the evolution of hospitality (think online presence, mobile apps, social media, and personalized experiences). However, in our warranted efforts to please the young people, we must be careful not to […]
Tulemar Resort Hotel
Pamper yourself to perfection at Tulemar Resort Hotel in Costa Rica, recognized in the TripAdvisor Travelers’ Choice Awards. It has everything you could possibly dream of in the way of tropical relaxation, from volcanic lava scrubs at the spa to waterfall rappelling in the jungle. And of course, there’s their exclusive beach. Paddle around on […]
Creating Coworking Hotel Spaces
With the pandemic and subsequent lockdowns, the world kept going by remote workforces. While offices are opening up once again, the high level of remote work remains as companies and their staff discovered how possible it was. In 2021, the amount of permanent remote work actually doubled from pre-pandemic levels. As office walls have come […]
Top Tips for Maximizing Hotel Revenue This Summer
Summer travel is hot, hot, hot as travel continues to rebound. Guests are more ready than ever to spend their saved-up travel dollars in what some are calling a revenge travel trend. And in the face of a future that feels uncertain overall, travelers are looking for an experience of a lifetime. Keep reading for […]
Social Responsibility in the Hospitality Industry: What You Can Do and Why You Should
Most people want to make the world a better place. And most guests want to stay in lodgings that help do this, whether it’s through a new green initiative or a facemask donation program. Here’s how you can become more socially responsible and benefit your community and your brand at the same time. Sustainability Guests […]
How to Use UGC to Increase Your Hotel’s Revenue
There’s an old marketing idiom that says, “Content is king.” It’s in reference to the fact that good, quality content will always reign supreme over any SEO-search-term-laden online content. But folks, in case you haven’t noticed, there’s a new king in town and it goes by the name of User-generated Content (or UGC for short). […]
How to Improve the Guest Experience for People with Disabilities
One in four US adults has a disability, and that number rises to two in five for people 65 or older. That means that one in four potential guests has a disability. Adults with disabilities spend $17.3 billion on travel every year, as of 2015. Travel is an enriching experience for everyone, but for many, […]
A Quick Guide to Online Distribution for Independent Hotels
Remember when hotels were mostly booked through brick and mortar travel agencies or looked up in the yellow pages (the paper kind)? We’re going back 20-odd years ago, so you’re forgiven if you don’t! These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds—with heavier reliance […]
Hebridean Motel
Located in Port Hood, Nova Scotia on Cape Breton Island the Hebridean Motel has activities for every season. Visit one of the beautiful nearby beaches in summer or go snowmobiling in winter. There’s also a thriving Celtic music tradition on the island, so be sure to check out one of their ceilidhs! The Hebridean Motel […]
How To Make Your Hotel a Workation Destination
Traveling for work is nothing new. But since the pandemic, the ubiquitous business trip has seen a plot twist. With more people than ever engaged in remote work, many are enjoying the advantage of working literally anywhere that has wifi. That has thousands of guests combining work with travel in pursuit of new experiences and […]
The Hotel of the Future
Do you wonder what the hotel of the future will look like? We’re not talking about a hotel on the moon or anything (but imagine the views!), yet rather what we can expect from hotels in the next decade or so based on current trends and forerunner technologies already in use. It’s not so much […]
El Ben Cabanas
Kick back in Belize at El Ben Cabanas beachside resort. Kayaks, paddle boards, snorkel gear, and electric bikes are available for rent. Or you can take one of their many tours from ziplining to cave exploration. Just want to relax? Then treat yourself to a seaweed scrub at the day spa. Each cabin comes with […]
Five Key Pieces of a Winning Hotel Website
Does web design for your hotel give you an “uh-oh” feeling in your stomach? Do you have a great property, but you aren’t sure how to market it online? You’ve come to the right place. We lay out key strategies of hotel website design to make sure your guests hit that “book now” button. If […]
SWOT Analysis for Hotel Management Software
When undertaking the difficult task of choosing a new property management system (PMS) for your hotel, a SWOT analysis can help put you on the right track from the get-go. By carefully considering all the implications of a new PMS and the various integrations available, you and your team can set your expectations and identify […]
Welcoming Extended-Stay Guests to Your Hotel
As the pandemic rolls on, many hotels have had to adapt to a changing business mix. Corporate hotels shifted their focus to leisure travelers, while resorts that catered largely to international guests were suddenly dependent on domestic travelers. For properties that have been able to pivot, the ability to diversify their offerings to meet their […]
Managing Guest Expectations during a Labor Shortage
So many things have changed through the pandemic—and guest expectations are one of them. On one hand, guests are expecting the same types of experiences they once had. On the other hand, they have amped up their expectations of cleanliness, touchless technology, and timely digital communication. With these high expectations, how do hotels fare when […]
5 Promotional Rate Strategies to Boost Hotel Revenue
With spring break upon us and warmer weather ahead, it’s that time of year your hotel may be thinking about running some special deals to boost bookings and stand out from the competition. Promotional rates are not only great for maximizing occupancy and revenue, but they’re fun too! While your guests are getting a good […]
Building Blocks for a Stronger Hotel Business
Did you know that modern buildings constructed within earthquake zones are built to sway during an earthquake? While the foundation is firm, there’s enough flexibility to allow the wave of the earthquake to move through it. Does your hotel need to be seismically upgraded, metaphorically speaking? With the right kind of foundation, you’ll have a […]
