How Hotels Can Come Out Stronger from COVID-19
COVID-19 and the travel restrictions and lockdowns required to reduce the spread of the virus have brought about an unprecedented drop in occupancy for hotels and other lodging operations all over the world. Some properties have had to close out floors, suspend certain services such as dining and event services, or temporarily shut their doors. […]
An Independent Hotelier’s Guide to Upselling & Cross-Selling
If you’ve only ever thought of upselling as a way to increase revenue, think again. First and foremost, upselling and cross-selling are effective ways to enhance the guest experience. Done right, upselling offers more value to your guests, increasing guest satisfaction and loyalty. A rise in revenue will follow naturally. Technically, there’s a difference between […]
Best E-Commerce Practices for Independent Hotels
When you think of “e-commerce,” online retail sites like Amazon, eBay and Etsy probably first come to mind. But have you ever thought of your property’s website as an e-commerce site too? E-commerce refers to commercial transactions that are conducted electronically over the internet, so if your hotel website processes bookings through an online booking […]
8 Key Performance Indicators Hoteliers Should Be Tracking
Running a hotel is a complicated job with a never-ending list of responsibilities. It can be easy to get caught up in the day-to-day tasks that keep your property running smoothly and forget about taking time to assess your business’s performance. But, as they say, you can’t improve what you don’t measure – so start […]
Bizarre Hotel Guest Requests (and How to Handle Them)
From demanding a meal after the kitchen is closed to requesting a room change because the feng shui isn’t quite right, most hotels deal with challenging guest requests on a daily basis. But we bet most requests pale in comparison to the following real-life examples… We’ve scoured the internet for some truly bizarre guest requests […]
Boost Off-Season Occupancy with Staycation Bookings
As we leave the peak travel season behind us, it’s time for hoteliers to implement strategies to maintain occupancy as best as possible. Beyond dropping room rates there are more resourceful ways to boost reservations—marketing your property to staycationers is one of them. A staycation is a vacation taken close to home, normally within a […]
A Quick Guide to EMV for Independent Hotels
It has been a while now since U.S. consumers switched from swipe-and-sign to chip-and-sign (or chip-and-PIN) credit cards back in 2015. And there’s no looking back. EMV stands for Europay, MasterCard and Visa, and is a global standard for debit and credit card security. Designed to make card-present transactions more secure, EMV cards feature a […]
A Good Sleep and a Quick Check-in Most Important Drivers of Guest Satisfaction
Pillow mints and chatbots are all well and good, but when it comes to satisfying guests it pays to focus on the basics. A good night’s sleep and a swift check-in are two of the most important elements of the guest experience, according to the recently released J.D. Power 2019 North America Hotel Guest Satisfaction […]
Go Greener with a Cloud Hotel Property Management System
Increased global average temperatures, rising sea levels and changing weather patterns prove the time is now to step up and take action for a more environmentally friendly way of life. This beautiful planet of ours is the only home we’ve got, and we’ve got to take care of it. We need to make greener decisions […]
3 Ways to Win Guests with Hotel Tech You Already Have
Winning guest loyalty in today’s extremely competitive market is more challenging than ever, but hotel technology is always evolving to meet that challenge. From mobile keys to chatbots to room control apps, technology that once seemed futuristic is being used by guests in hotels today—albeit mostly at big-brand properties. While such technology will become more […]
Going Desk-less: The New Hotel “Front Desk”
Traditionally an indispensable point of contact between a hotel and in-house guests, the front desk has always been the place where guests check in, make requests, stop to chat, and check out. But not anymore. From mobile concierges to chatbots, today’s hospitality technology makes it possible for hotels to dispense with their physical front desk. […]
3 More Sleeps! How to Upgrade the Pre-Arrival Experience
Customer service is the name of the game in the hotel industry, but it starts well before the guest checks in. The days leading up to check-in are an exciting time for your guests. Anticipation builds as travelers start dreaming about and researching destinations, choose a place to stay, then count down the days until […]
7 Tips to Reduce Booking Abandonment on Your Hotel Website
From redesigning your website to rolling out new marketing campaigns, you spend plenty of resources boosting online traffic. And you should—your property’s website is your store-front to the world. But just getting traffic isn’t enough. It might feel like the battle is won, but you need visitors to make a booking for it to matter. […]
Top Tips for Getting More Online Hotel Reviews
Despite the constant evolution of online marketing and distribution platforms and social media, online reviews remain so important. According to recent research, a total of 92 percent of leisure travelers in the U.S. consider online hotel reviews “somewhat important” or “very important” when choosing a hotel. Recent changes to how Google reviews are displayed on […]
What to Post: Ideas for Creating Engaging Hotel Social Media Content
Social media is an integral part of any marketing strategy. To stay competitive in today’s marketplace, you need to regularly post content that is engaging, entertaining, and informative. That can be an overwhelming task; It takes consistent work and creativity to run an effective account. In fact, for many businesses, managing social media is an […]
Going Gastro: A Hotelier’s Guide to a Delectable Travel Trend
Everybody travels for a reason. Whether they’re chasing summer, looking to hit the slopes, or hoping to see a noteworthy landmark, tourists choose locations with purpose. Of course, that purpose can vary greatly depending on the person, but most tend to fit into general guest ‘types’ that hotels can then cater to. Many lodging operations […]
Data is All Around: How to Harness it for Hotel Success
From check-in to check-out and beyond, every action and interaction in a hotel generates data. But don’t let that daunt you. With the right systems in place, the right data can be harnessed in real time and accessed as needed to improve the guest experience and your property’s bottom line. What data and what for? […]
Google Ads 101: A Hotelier’s Guide to Advertising with Google (Part 2)
In part 1 of this blog, we discussed how Google’s advertising service, Google Ads, works, and how to determine if it’s a platform you should be using. Part 2 will outline the steps required to begin marketing on this powerful platform. Getting Started Set up account >> To begin, navigate to the Google Ads site, and click […]
Google Ads 101: A Hotelier’s Guide to Advertising with Google (Part 1)
If you’ve done any marketing at all, you’ll have heard of Google Ads. The advertising service provided by Google is used by millions of businesses worldwide. Which makes sense. Google handles billions of search queries every day, so it’s a platform with the potential to reach any target market you desire. And as the tech […]
5 Hospitality Trends to Look Out For in 2019
A new year is beginning, and it’s the perfect time to take stock of what’s working, what isn’t, and start making a plan for finding success and wowing customers in 2019. Need a change but lack inspiration? Here are a few hospitality trends that will dominate in the new year: More Mobile The transition to […]
Making the Switch: Changing Your Hotel’s PMS Is Easier Than You Think
Ten years ago the thought of changing a property management system (PMS) was a very scary one for lodging operators. Working with on-property, server-based systems made changing hotel technology a complicated and expensive undertaking that was significantly disruptive to daily operations. Without the resources required to upgrade, many properties found themselves stuck with outdated systems […]
A Hotelier’s Guide to the Holiday Season
You’re probably just beginning to take down your Halloween decor, but pretty soon you’ll have new decorations to put up. Christmas is fast approaching, and you need to be prepared. The holidays are an excellent time for hotels to increase occupancy, up-sell bookings, and delight guests. So, it’s time to start planning. Here’s a quick […]
Hotel Rock Lititz
Located in Lititz, Pennsylvania, Hotel Rock Lititz is a modern property that offers 139 guest rooms and a host of amenities including a fitness center, bike rentals, an indoor pool, a hot tub, a restaurant and bar and room service. Hotel Rock Lititz has chosen to use our cloud-based WebRezPro Property Management System to help with their operations. Visit their […]
15 Years (and Counting): WebRezPro Looks Back—and Forward—on the Cloud PMS Story
This year marks WebRezPro’s 15th year streamlining daily operations for lodging providers as an automated, cloud-based property management solution. As we look back on WebRezPro’s pioneering beginnings and ahead toward ongoing innovation, this milestone is an achievement that both fills our team with pride and encourages us to never stop striving for the best for our […]
