How to Turn OTA Customers into Loyal Guests
As of 2019, more than half of hotel bookings came from online travel agents (OTAs) like Expedia and Booking.com. Ouch. That’s a lot of commission fees. Fortunately, that’s also a lot of visibility. It’s like window shopping. Guests browse hotels on OTAs, but they can be enticed onto your property’s own website through an appealing […]
5 Reasons You Need to Offer Online Bookings on Your Hotel Website
An online booking engine allows you to accept direct (commission-free) bookings 24/7 through your property’s website. In this day and age, every property should have one. All the beautiful hero images and polished phrases in the world won’t do you any good if your guest can’t follow through the moment they decide to book. Your […]
Are You Making the Most of Your OTA Profiles?
You probably have mixed feelings about Online Travel Agencies (OTAs) like Expedia and Booking.com. On the one hand, they bring in a significant number of bookings and offer beneficial exposure. On the other hand, they take a 15-30% cut of revenue. The truth is, despite the steep commissions, OTAs are a critical part of a […]
3 Serious Problems Caused by Disconnected Hotel Systems
Whether you’re running your property with a big book and pencil or spreadsheets or an outdated computer system, disconnected hotel management systems are detrimental to business any way you look at it. From double bookings (or not enough bookings) and disgruntled guests to painful night audits and gloomy financial statements, various glaring signs will show […]
Repackaging Hotel Packages
Every hotelier wants to add revenue, whether you’re looking to increase direct bookings, lift your ADR, or find the right promotional rates. But you’ll need more than four walls and a reasonably priced bed to keep your guests coming back. The advice you’ll find time and again is to create value-added packages, so we thought […]
4 Simple Tips for Boosting Your Hotel’s Social Media Presence
Social media used to be a job that was conducted off the side of someone’s desk when they had free time. Nowadays, it can be a full-time commitment. The problem is most hoteliers simply don’t have the time or staff to execute a full-blown social media strategy, never mind hiring someone full-time to manage it. […]
5 Operational Tasks to Automate at Your Hotel Now
Are you still managing your hotel’s reservations manually? Printing housekeeping schedules? Manually closing out each day? If so, there are much better ways to use your time! Not to mention, manual operations are prone to human error that results in dissatisfied guests and lost revenue. With today’s hotel technology, there’s no reason to make things […]
Gen Z: The Next Generation of Hotel Guests and How to Win Them Over
Born between approximately 1996 and 2012, Gen Z is more than comfortable with the latest technology. In fact, they’ve never experienced life without the internet. Gen Z is both socially conscious and sociable, whether or not they’re online. According to a Stanford survey, most Gen Z actually prefer in-person communication, so don’t neglect those smiling […]
Stand-out Hotel Amenities that Win Guests
While guests appreciate home comforts, they love a hotel stay that spoils them with special touches. Memorable amenities ensure guests come back year after year and give your hotel a unique selling proposition that makes you stand out from the crowd. Every hotel has beds. Not every bed has reinforced gel memory foam. Amenities also […]
Hotel Amenities: What Today’s Guests Look For When Booking Accommodation
To win guest loyalty, hoteliers have always needed to offer more than a place to sleep. Whether it is valet parking, room service, or an on-site spa, hotels rely on extra amenities to appeal to customers. This hasn’t changed post-pandemic. After two years of sitting around in sweatpants, trying to muster the energy to microwave […]
Hotel Trend Alert: Very Important Pet Perks
When the world closed down in 2020, it wasn’t just toilet paper that was rushed off the shelves—there was a rush on pets too, particularly dogs. Shelters couldn’t keep up with applications and breeders had year-long waitlists. Working from home made it the perfect time to welcome a new furry family member. As travel opens […]
Here Come the Baby Boomers. Is Your Hotel Ready?
There’s been much ado about Millennials (born early 1981 through 1996)—and for good reason. As the largest generation in the U.S., tech-savvy Millennials have driven the evolution of hospitality (think online presence, mobile apps, social media, and personalized experiences). However, in our warranted efforts to please the young people, we must be careful not to […]
Creating Coworking Hotel Spaces
With the pandemic and subsequent lockdowns, the world kept going by remote workforces. While offices are opening up once again, the high level of remote work remains as companies and their staff discovered how possible it was. In 2021, the amount of permanent remote work actually doubled from pre-pandemic levels. As office walls have come […]
How to Create a Seamless Mobile Guest Experience at Your Hotel
The digital transformation of the hotel industry was coming (slowly but surely) anyway, but then Covid-19 happened. Now, suddenly, more hotel guests than ever expect self-serve, on-the-go options throughout their entire travel journey. Hospitality Technology’s 2021 Customer Engagement Technology Study found: From researching accommodation options to ordering room service, approximately half your guests want to […]
Social Responsibility in the Hospitality Industry: What You Can Do and Why You Should
Most people want to make the world a better place. And most guests want to stay in lodgings that help do this, whether it’s through a new green initiative or a facemask donation program. Here’s how you can become more socially responsible and benefit your community and your brand at the same time. Sustainability Guests […]
How to Use UGC to Increase Your Hotel’s Revenue
There’s an old marketing idiom that says, “Content is king.” It’s in reference to the fact that good, quality content will always reign supreme over any SEO-search-term-laden online content. But folks, in case you haven’t noticed, there’s a new king in town and it goes by the name of User-generated Content (or UGC for short). […]
Make Your Hotel Shine Online This Summer
Summer is coming with sunburns, hot ocean beach days, and tourists—lots and lots of tourists all geared up for revenge travel. Travelers are set to go big and spend big on their next trip. Work-from-home professionals have saved their cash during the pandemic and now they’re ready to use it. But there are lots of […]
Congrats to Our WebRezPro Clients Recognized in Tripadvisor’s 2022 Travelers’ Choice Awards!
Tripadvisor released their Travelers’ Choice Awards for 2022, in time to let us know the creme de la creme of hotels around the globe as we gear up for the summer season. The Best of the Best award winners are chosen by the people who matter most—the guests—and are among the top 1% of businesses […]
How to Improve the Guest Experience for People with Disabilities
One in four US adults has a disability, and that number rises to two in five for people 65 or older. That means that one in four potential guests has a disability. Adults with disabilities spend $17.3 billion on travel every year, as of 2015. Travel is an enriching experience for everyone, but for many, […]
A Quick Guide to Online Distribution for Independent Hotels
Remember when hotels were mostly booked through brick and mortar travel agencies or looked up in the yellow pages (the paper kind)? We’re going back 20-odd years ago, so you’re forgiven if you don’t! These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds—with heavier reliance […]
Use Your PMS to Reduce Stress at the Front Desk
Without an automated property management system (PMS), life at the front desk is hard. You have guests checking in, guests checking out, guests disputing their bills… There are a thousand and one little tasks that need doing, and you have to handle it all with a pleasant smile. From bookings to check-outs and beyond, a […]
5 More Reasons to Go With WebRezPro
We know choosing core hotel technology is easier said than done. Replacing your property management system (PMS) is not a decision to take lightly and with so many solutions on the market, hoteliers have an increasingly hard choice to make. Any leading cloud PMS should help you improve your daily workflow, business visibility, and the […]
How To Make Your Hotel a Workation Destination
Traveling for work is nothing new. But since the pandemic, the ubiquitous business trip has seen a plot twist. With more people than ever engaged in remote work, many are enjoying the advantage of working literally anywhere that has wifi. That has thousands of guests combining work with travel in pursuit of new experiences and […]
The Hotel of the Future
Do you wonder what the hotel of the future will look like? We’re not talking about a hotel on the moon or anything (but imagine the views!), yet rather what we can expect from hotels in the next decade or so based on current trends and forerunner technologies already in use. It’s not so much […]