Getting in on the Health Kick: Wellness for Independent Lodgings
Recent events have highlighted the importance of looking out for ourselves and others. An Ipsos survey discovered that 62 percent of Americans care more about their health than they did pre-pandemic. Both leisure and business travelers look for experiences that enhance their personal wellness regimes when away from home and use this criteria to choose […]
How to Improve the Check-in Experience at Your Hotel
Your check-in experience impacts every guest. The simpler and more streamlined that experience, the happier your guests will be. Nobody enjoys standing in line for reception after their cross-country flight. They’ve already done enough waiting at the airport (and they may be missing their luggage). They want to go straight to their rooms to collapse […]
Bison Motel
Stopping at Wainwright, Alberta? Check yourself into Bison Motel. They have everything you need for a comfortable night’s stay, including free WiFi, premium bedding, and daily housekeeping. There are desks, if you’re working, and coffeemakers…so you’re awake enough to work. Bison Motel has chosen our cloud-based WebRezPro Property Management System to help run their operations. […]
5 Tips for Designing a Hotel Loyalty Program that Really Works
In a previous post about the benefits loyalty programs can bring to independent hotels, we highlighted a study by the Center for Hospitality Research at the Cornell School of Hotel Administration that showed independent hotels enjoyed an average 50 percent increase in annual revenue per enrolled guest, due to increased room-nights purchased. The research provides […]
Client Spotlight: Footbridge Beach Motel
Our latest case study highlights the experience of one of our awesome motel clients, Footbridge Beach Motel in Ogunquit, Maine. This story is a little different from our other case studies as it tells the tale of an existing customer who left, tested the water elsewhere… and came back again. Owner Mark Kilduff and his […]
A Shoulder Season Checklist for Independent Hoteliers
Shoulder season is gearing up with more guests than ever willing to be flexible with their dates and stretch their vacations into fall in search of a deal. Post-pandemic, with more people ready to travel and able to work remotely, shoulder season is no longer the sleepy catch-up period it used to be. Make sure […]
Hotel Review Scores Are Down: Let’s Boost ‘Em Up!
Post-pandemic, with inflation and high demand, hotels cost more. However, that high demand coupled with labor shortages and Covid precautions makes it harder for hotels to do more. This has left many guests disgruntled and feeling like they haven’t received enough value for the money they’ve spent. According to a recent J.D. Power study, hotel […]
Uncovering Hidden Fees in Credit Card Processing
Hoteliers, understanding what you really pay to take credit cards doesn’t have to be so complicated. ***Guest post from Novera Payment Solutions, a WebRezPro partner*** If you are like most business owners, you negotiated a “GREAT” deal on your credit card processing rates, but when you received your statement from your merchant processor, you were […]
5 Reasons You Need to Offer Online Bookings on Your Hotel Website
An online booking engine allows you to accept direct (commission-free) bookings 24/7 through your property’s website. In this day and age, every property should have one. All the beautiful hero images and polished phrases in the world won’t do you any good if your guest can’t follow through the moment they decide to book. Your […]
Are You Making the Most of Your OTA Profiles?
You probably have mixed feelings about Online Travel Agencies (OTAs) like Expedia and Booking.com. On the one hand, they bring in a significant number of bookings and offer beneficial exposure. On the other hand, they take a 15-30% cut of revenue. The truth is, despite the steep commissions, OTAs are a critical part of a […]
Repackaging Hotel Packages
Every hotelier wants to add revenue, whether you’re looking to increase direct bookings, lift your ADR, or find the right promotional rates. But you’ll need more than four walls and a reasonably priced bed to keep your guests coming back. The advice you’ll find time and again is to create value-added packages, so we thought […]
5 Operational Tasks to Automate at Your Hotel Now
Are you still managing your hotel’s reservations manually? Printing housekeeping schedules? Manually closing out each day? If so, there are much better ways to use your time! Not to mention, manual operations are prone to human error that results in dissatisfied guests and lost revenue. With today’s hotel technology, there’s no reason to make things […]
Gen Z: The Next Generation of Hotel Guests and How to Win Them Over
Born between approximately 1996 and 2012, Gen Z is more than comfortable with the latest technology. In fact, they’ve never experienced life without the internet. Gen Z is both socially conscious and sociable, whether or not they’re online. According to a Stanford survey, most Gen Z actually prefer in-person communication, so don’t neglect those smiling […]
Stand-out Hotel Amenities that Win Guests
While guests appreciate home comforts, they love a hotel stay that spoils them with special touches. Memorable amenities ensure guests come back year after year and give your hotel a unique selling proposition that makes you stand out from the crowd. Every hotel has beds. Not every bed has reinforced gel memory foam. Amenities also […]
Hotel Amenities: What Today’s Guests Look For When Booking Accommodation
To win guest loyalty, hoteliers have always needed to offer more than a place to sleep. Whether it is valet parking, room service, or an on-site spa, hotels rely on extra amenities to appeal to customers. This hasn’t changed post-pandemic. After two years of sitting around in sweatpants, trying to muster the energy to microwave […]
Here Come the Baby Boomers. Is Your Hotel Ready?
There’s been much ado about Millennials (born early 1981 through 1996)—and for good reason. As the largest generation in the U.S., tech-savvy Millennials have driven the evolution of hospitality (think online presence, mobile apps, social media, and personalized experiences). However, in our warranted efforts to please the young people, we must be careful not to […]
Tulemar Resort Hotel
Pamper yourself to perfection at Tulemar Resort Hotel in Costa Rica, recognized in the TripAdvisor Travelers’ Choice Awards. It has everything you could possibly dream of in the way of tropical relaxation, from volcanic lava scrubs at the spa to waterfall rappelling in the jungle. And of course, there’s their exclusive beach. Paddle around on […]
Creating Coworking Hotel Spaces
With the pandemic and subsequent lockdowns, the world kept going by remote workforces. While offices are opening up once again, the high level of remote work remains as companies and their staff discovered how possible it was. In 2021, the amount of permanent remote work actually doubled from pre-pandemic levels. As office walls have come […]
Social Responsibility in the Hospitality Industry: What You Can Do and Why You Should
Most people want to make the world a better place. And most guests want to stay in lodgings that help do this, whether it’s through a new green initiative or a facemask donation program. Here’s how you can become more socially responsible and benefit your community and your brand at the same time. Sustainability Guests […]
How to Use UGC to Increase Your Hotel’s Revenue
There’s an old marketing idiom that says, “Content is king.” It’s in reference to the fact that good, quality content will always reign supreme over any SEO-search-term-laden online content. But folks, in case you haven’t noticed, there’s a new king in town and it goes by the name of User-generated Content (or UGC for short). […]
How to Improve the Guest Experience for People with Disabilities
One in four US adults has a disability, and that number rises to two in five for people 65 or older. That means that one in four potential guests has a disability. Adults with disabilities spend $17.3 billion on travel every year, as of 2015. Travel is an enriching experience for everyone, but for many, […]
A Quick Guide to Online Distribution for Independent Hotels
Remember when hotels were mostly booked through brick and mortar travel agencies or looked up in the yellow pages (the paper kind)? We’re going back 20-odd years ago, so you’re forgiven if you don’t! These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds—with heavier reliance […]
Hebridean Motel
Located in Port Hood, Nova Scotia on Cape Breton Island the Hebridean Motel has activities for every season. Visit one of the beautiful nearby beaches in summer or go snowmobiling in winter. There’s also a thriving Celtic music tradition on the island, so be sure to check out one of their ceilidhs! The Hebridean Motel […]
How To Make Your Hotel a Workation Destination
Traveling for work is nothing new. But since the pandemic, the ubiquitous business trip has seen a plot twist. With more people than ever engaged in remote work, many are enjoying the advantage of working literally anywhere that has wifi. That has thousands of guests combining work with travel in pursuit of new experiences and […]