What Hotel Guests Want in 2022

What Guests Want

Just as the world began to open up to more travel, those metaphorical gates closed again in the face of new variants, proving that the only thing predictable when it comes to the future of travel is that it’s unpredictable! What we also know, though, is this: people love to travel in any way they […]

Cancellations and No-Shows: Prevention Strategies for Hotels

Empty Hotel Room

With changing protocols and regulations, the pandemic has made flexible hotel cancellation policies necessary. Guests expect them and hotels have implemented them to remain competitive and provide good customer service. A top hotel trend for 2022, flexible cancellation policies are an expectation that won’t be going away anytime soon. But let’s be honest: you don’t […]

Guests Demand Communication: The Dos and Don’ts of Guest Messaging

Guest Messaging Dos and Don'ts

We’re in an era where information is literally at our fingertips whenever we need it. Guests desire the same immediacy when it comes to hotel communication, too. But if that communication doesn’t meet their needs, then you may as well have not sent anything at all. What’s a hotelier to do? By sending the right […]

Contactless Hotel Check-in: Best Practices

Contactless Check-in Best Practices

The adoption of contactless hotel technologies, especially guest self-check-in, has established a strong foothold across market segments since COVID hit. According to 2020 research by hotel guest engagement platform Criton, 80% of hotel customers would download a hotel app that would enable them to check in, check out and get hotel information. Evidently, guest demand […]

Hotel Post-Stay Email Essentials

Post-Stay Email Essentials

Been there, done that, got the t-shirt. Is that it? After all the effort you put into attracting guests to your hotel for their first visit, don’t stop there. The same effort you put into acquiring guests needs to be applied toward repeat bookings. By using an automated email platform as part of your property […]

Hotel Marketing Trends for 2022

2022 Marketing Trends

As we look forward to the new year, it’s a good time to reflect on how much the world has changed in only a couple of years. What’s fascinating is how technology that existed before the pandemic was harnessed by the hospitality industry to make it through these difficult times with grace, optimism, and warmth […]

Customer Retention: How to Keep Your Hotel Guests Coming Back

Customer Retention

A hotel website, ads, brochures, emails, and social media are just some of the ways hoteliers try to bring guests to their property. On average, the cost of acquisition for hotel bookings can be as high as 25% of your total booking cost. But it costs much less to bring that same guest back to […]

Client Spotlight: Mediterranean Inn + Belltown Inn

Mediterranean Inn Belltown Inn

Mediterranean Inn and Belltown Inn are sister properties located in the heart of Seattle. With 345 rooms between them, this top-rated boutique hotel group offers timeless urban ambiance and warm hospitality, providing guests with high-quality comfort, excellent service and panoramic city views from acclaimed roof-top terraces. In 2019, Brian Zaugg, the investors’ local agent for […]

How to Help Your Hotel Thrive Post Pandemic

Hoteliers Thrive Post Pandemic

The pandemic era has been referred to as a reset for the hospitality industry. It’s been difficult for many hotels to stay open amid lockdowns and strict protocols, yet the pressure acted as a greenhouse for some, resulting in greater innovation and growth than ever. As we look optimistically toward the end of the pandemic, […]

How to Get Guests to Spend More at Your Hotel

Spend Easy

Knowing your target market, crushing your marketing strategy, and providing the right kind of monetized amenities and services are essential for getting your hotel guests to spend more, but there’s another important part of the equation—the right technology. Inspiring your guests to spend more starts before they even set foot on your property. If your […]

The Ultimate Guide to Property Management Systems

Smiling Hotel Receptionist

WebRezPro is the proud sponsor of Hotel Tech Report’s 2022 edition of the Property Management System Buyers’ Guide, which is designed to help hoteliers find the best PMS solution for their business. “The hotel industry has been disproportionately impacted by the current pandemic and hotels everywhere have been forced to do more with less.  The […]

How to Use Guest Segmentation to Increase Hotel Revenue

Guest Segmentation

The word “target” comes up a lot in marketing, which makes archery a useful analogy. When shooting a bow and arrow, you need to have a target or you’re simply shooting arrows all over the place no matter how skilled of an archer you are. Now set up a target, complete with concentric circles and […]

6 New Digital Marketing Tools for Hotels to Speed Up Recovery

New Marketing Options

Do your hotel’s digital marketing initiatives need a boost? With the hospitality landscape as competitive as ever, it doesn’t hurt to try new things and diversify so all your marketing eggs aren’t in one digital basket. Over the past year, a few big players have created features specifically for the hospitality industry, to help hotels […]

Get Google’s Free Hotel Booking Links with WebRezPro

Google + WebRezPro

As a Google partner, WebRezPro Property Management System can connect your property’s rates and inventory directly to Google for distribution on Google Hotel Search, along with a free booking link that takes potential guests to your WebRezPro online booking engine to book with you direct. For most lodging businesses, Google’s free booking links present a […]

Top 10 Booking-Boosting Reasons Inns and B&Bs Need a Cloud PMS

BnB Sign

Boutique properties like inns and bed and breakfasts have many moving parts to keep track of, from OTA bookings to accounting, housekeeping to marketing, all while maintaining focus on what’s most important—your guests. Chances are you have a host of systems and checklists to stay on top of, but how do you keep up and […]

Why Your Hotel Needs a Mobile PMS Now

Mobile PMS Now

Many hotels have already implemented a mobile property management system (PMS) at the heart of operations for the sake of convenience, organization, and cohesion. Those with mobile PMS leaned on it more than ever before in the face of the pandemic with features that allowed them to manage their hotel at an arm’s length to […]

Have You Upgraded to the NEW WebRezPro Yet?

Software Upgrade

We’re happy to announce that almost half our customers are now on the newest version of WebRezPro released in January, and the feedback is very positive. Clients who have upgraded to v10.5.28 report faster load times, more intuitive navigation, and greater task efficiency, improving productivity and guest service. Not just a facelift, the software is […]

Support 2021 Hotel Sustainability Demands With a Cloud PMS

Sustainable Cloud Tech

Did you see the video of dolphins swimming in the Venice canals? As the human world slowed down, the natural world seemed to thrive—we saw firsthand how our impact makes a difference. As a result, interest in sustainability grew the world over. In contrast, the pandemic has been detrimental environmentally when it comes to the […]

3 Ways Your Hotel Can Meet Changing Business Travel Demands

Changing Business Travel Demands

According to this article on Bloomberg, Covid-19 has changed business travel, not just for now, but forever. Businesses have discovered that employees can be productive while working from home and that business meetings, conferences, and seminars can be hosted online. Many have been left wondering if business travel is even necessary at all. While it’s […]

5 Ways to Take the Hotel Guest Experience to the Next Level

Next Level Guest Service

As a traveler, it’s a great feeling when you visit a hotel’s website or walk into your hotel room and feel as though someone else has thought of and catered to your every desire. The hospitality industry is all about human connection and creating memories that will last a lifetime. While financial value plays a […]

Top 5 Pandemic-Era Technologies

Pandemic Era Hotel Tech

We’ve seen many changes and pivots in the hotel industry in the face of COVID-19. Fortunately, there are existing innovations within hospitality that have made managing pandemic regulations and protocols more manageable. As normal travel volumes return in the future, the widespread adoption of pandemic-era hotel technologies will become the standard as they have proved […]

Is Your Hotel Ready For Summer Vacation 2021?

Summer Vacation

Summer is around the corner and with it the ubiquitous summer vacation. While things will still look a little different this year, a boon of guests is expected. Summer is still months away, and yet vacationers are already planning their trips to fulfill what they’ve been dreaming about.  Whereas normally travel bookings are made on […]

Innovative Hotel Digital Marketing Trends that Inspire Bookings

Innovative Digital Marketing

We love the hotel digital landscape, not just because we’re hotel tech nerds (although that is true), but because there’s always some new technology developing, some new trend emerging, some new campaign that gets us excited. It never stops evolving!  This makes sense because, for most hotels, digital marketing is the leading driver of revenue. […]