Managing Guest Expectations during a Labor Shortage
So many things have changed through the pandemic—and guest expectations are one of them. On one hand, guests are expecting the same types of experiences they once had. On the other hand, they have amped up their expectations of cleanliness, touchless technology, and timely digital communication. With these high expectations, how do hotels fare when […]
5 Promotional Rate Strategies to Boost Hotel Revenue
As travel picks up with the warming weather, it’s that time of year your hotel may be thinking about running special packages and promos to stand out from the competition. Promotional rates are not only good for maximizing occupancy and revenue, but they’re fun too! While your guests get great value, you get the opportunity […]
Building Blocks for a Stronger Hotel Business
Did you know that modern buildings constructed within earthquake zones are built to sway during an earthquake? While the foundation is firm, there’s enough flexibility to allow the wave of the earthquake to move through it. Does your hotel need to be seismically upgraded, metaphorically speaking? With the right kind of foundation, you’ll have a […]
Breaking Data Barriers: What to Look for in a Multi-Property PMS
For multi-property hotel groups, operating with disconnected property management systems can be detrimental to an entire brand’s reputation and growth. Disjointed systems create data silos that impede efficiency and automation, guest service and business agility. Without shared access to availability and guest profiles across the group, booking opportunities are lost and returning guests go unacknowledged. […]
What Hotel Guests Want in 2022
Just as the world began to open up to more travel, those metaphorical gates closed again in the face of new variants, proving that the only thing predictable when it comes to the future of travel is that it’s unpredictable! What we also know, though, is this: people love to travel in any way they […]
Cancellations and No-Shows: Prevention Strategies for Hotels
With changing protocols and regulations, the pandemic has made flexible hotel cancellation policies necessary. Guests expect them and hotels have implemented them to remain competitive and provide good customer service. A top hotel trend for 2022, flexible cancellation policies are an expectation that won’t be going away anytime soon. But let’s be honest: you don’t […]
Guests Demand Communication: The Dos and Don’ts of Guest Messaging
We’re in an era where information is literally at our fingertips whenever we need it. Guests desire the same immediacy when it comes to hotel communication, too. But if that communication doesn’t meet their needs, then you may as well have not sent anything at all. What’s a hotelier to do? By sending the right […]
Contactless Hotel Check-in: Best Practices
The adoption of contactless hotel technologies, especially guest self-check-in, has established a strong foothold across market segments since COVID hit. According to 2020 research by hotel guest engagement platform Criton, 80% of hotel customers would download a hotel app that would enable them to check in, check out and get hotel information. Evidently, guest demand […]
Hotel Post-Stay Email Essentials
Been there, done that, got the t-shirt. Is that it? After all the effort you put into attracting guests to your hotel for their first visit, don’t stop there. The same effort you put into acquiring guests needs to be applied toward repeat bookings. By using an automated email platform as part of your property […]
Hotel Marketing Trends for 2022
As we look forward to the new year, it’s a good time to reflect on how much the world has changed in only a couple of years. What’s fascinating is how technology that existed before the pandemic was harnessed by the hospitality industry to make it through these difficult times with grace, optimism, and warmth […]
Automate Campground Operations and Boost Bookings with Campground Management Software
Camping is all about getting away from the stresses of the city and everyday life. It’s an opportunity to reconnect to nature, breathe in the fresh air, and still the mind—which a lot of us need these days. The pandemic has had a devastating effect on the hospitality industry as a whole, but campgrounds and […]
Customer Retention: How to Keep Your Hotel Guests Coming Back
A hotel website, ads, brochures, emails, and social media are just some of the ways hoteliers try to bring guests to their property. On average, the cost of acquisition for hotel bookings can be as high as 25% of your total booking cost. But it costs much less to bring that same guest back to […]
Client Spotlight: Mediterranean Inn + Belltown Inn
Mediterranean Inn and Belltown Inn are sister properties located in the heart of Seattle. With 345 rooms between them, this top-rated boutique hotel group offers timeless urban ambiance and warm hospitality, providing guests with high-quality comfort, excellent service and panoramic city views from acclaimed roof-top terraces. In 2019, Brian Zaugg, the investors’ local agent for […]
How to Help Your Hotel Thrive Post Pandemic
The pandemic era has been referred to as a reset for the hospitality industry. It’s been difficult for many hotels to stay open amid lockdowns and strict protocols, yet the pressure acted as a greenhouse for some, resulting in greater innovation and growth than ever. As we look optimistically toward the end of the pandemic, […]
How to Get Guests to Spend More at Your Hotel
Knowing your target market, crushing your marketing strategy, and providing the right kind of monetized amenities and services are essential for getting your hotel guests to spend more, but there’s another important part of the equation—the right technology. Inspiring your guests to spend more starts before they even set foot on your property. If your […]
The Ultimate Guide to Property Management Systems
WebRezPro is the proud sponsor of Hotel Tech Report’s 2022 edition of the Property Management System Buyers’ Guide, which is designed to help hoteliers find the best PMS solution for their business. “The hotel industry has been disproportionately impacted by the current pandemic and hotels everywhere have been forced to do more with less. The […]
How to Use Guest Segmentation to Increase Hotel Revenue
The word “target” comes up a lot in marketing, which makes archery a useful analogy. When shooting a bow and arrow, you need to have a target or you’re simply shooting arrows all over the place no matter how skilled of an archer you are. Now set up a target, complete with concentric circles and […]
6 New Digital Marketing Tools for Hotels to Speed Up Recovery
Do your hotel’s digital marketing initiatives need a boost? With the hospitality landscape as competitive as ever, it doesn’t hurt to try new things and diversify so all your marketing eggs aren’t in one digital basket. Over the past year, a few big players have created features specifically for the hospitality industry, to help hotels […]
Get Google’s Free Hotel Booking Links with WebRezPro
As a Google partner, WebRezPro Property Management System can connect your property’s rates and inventory directly to Google for distribution on Google Hotel Search, along with a free booking link that takes potential guests to your WebRezPro online booking engine to book with you direct. For most lodging businesses, Google’s free booking links present a […]
Top 10 Booking-Boosting Reasons Inns and B&Bs Need a Cloud PMS
Boutique properties like inns and bed and breakfasts have many moving parts to keep track of, from OTA bookings to accounting, housekeeping to marketing, all while maintaining focus on what’s most important—your guests. Chances are you have a host of systems and checklists to stay on top of, but how do you keep up and […]
Why Your Hotel Needs a Mobile PMS Now
Many hotels have already implemented a mobile property management system (PMS) at the heart of operations for the sake of convenience, organization, and cohesion. Those with mobile PMS leaned on it more than ever before in the face of the pandemic with features that allowed them to manage their hotel at an arm’s length to […]
Have You Upgraded to the NEW WebRezPro Yet?
We’re happy to announce that almost half our customers are now on the newest version of WebRezPro released in January, and the feedback is very positive. Clients who have upgraded to v10.5.28 report faster load times, more intuitive navigation, and greater task efficiency, improving productivity and guest service. Not just a facelift, the software is […]
Support 2021 Hotel Sustainability Demands With a Cloud PMS
Did you see the video of dolphins swimming in the Venice canals? As the human world slowed down, the natural world seemed to thrive—we saw firsthand how our impact makes a difference. As a result, interest in sustainability grew the world over. In contrast, the pandemic has been detrimental environmentally when it comes to the […]
3 Ways Your Hotel Can Meet Changing Business Travel Demands
According to this article on Bloomberg, Covid-19 has changed business travel, not just for now, but forever. Businesses have discovered that employees can be productive while working from home and that business meetings, conferences, and seminars can be hosted online. Many have been left wondering if business travel is even necessary at all. While it’s […]
