Avoiding Pricing Pitfalls: Smarter Strategies for Innkeepers and Hotel Operators

***Guest post from TakeUp, a WebRezPro partner*** Pricing is one of the most powerful levers in hospitality, yet it’s often mismanaged due to outdated strategies and misconceptions. Many independent hotel owners, boutique operators, and innkeepers fall into common pricing traps that can cost them significant revenue. The good news? There’s a better way to approach […]
WebRezPro Awarded Expedia Group 2025 Preferred Partner Status

We’re proud to announce that WebRezPro has achieved Expedia Group Preferred Connectivity Partner status for 2025 in recognition of our remarkable results on various technical and performance metrics. With this status, WebRezPro helps shape future products and gains early access to tools and features that assist lodging operators to expand their business. Preferred status is […]
How to Win Holiday Bookings

Both a joyful and stressful time, the holiday season brings a torrent of travelers into the market. As of 2023, 115.2 million people were predicted to travel at least fifty miles during the December 23rd–January 1st period. While this typically means an increase in bookings, the ever-expanding selection of options (from new hotel brands to […]
Managing Hotel Packages: A Guide for Success

Offering value-added packages that combine stays with extra amenities and services is a great strategy for attracting guests and driving revenue. But like any good strategy, it only works when executed with precision. From choosing what to offer and how much to charge to managing bookings and tracking revenue, each element must be well thought […]
7 Business Travel Concerns and How to Address Them

Business travel is on the road to recovery and predicted to reach 95 percent of 2019 levels by the end of 2024. However, the landscape has changed post-pandemic with new concerns and challenges affecting the accommodation choices business travelers make. Here’s how you can address these concerns to convince guests to book with you. Safety […]
Avoid Empty Rooms: How to Attract and Manage Last-minute Bookings

Last-minute bookings are bookings that arrive days, hours, or minutes before the guests do. While these bookings can be trickier to handle (no one likes doing things last minute), they are worthwhile to pursue. A full room turns a profit, while an empty one does not. Here is how to land guests in a hurry. […]
Marketing Priorities for Independent Hoteliers This Year

Hotel website, automated emails, reviews, OTAs, digital ads, social media, Google. There’s no shortage of ways to market your hotel. But for busy hoteliers with mounting priorities and limited resources, how do you get to them all? With so many marketing channels and blogs with bright ideas, it can get confusing about which shiny new […]
How to Compose the Perfect Hotel Booking Confirmation Email

Your booking confirmation email lets guests know you’ve received their booking, have all their details correct, and that there will be a place for them when they arrive. It’s that little bit of reassurance they need that everything went smoothly. But booking confirmation emails do more than simply confirm a guest’s booking. It’s your first […]
Attract High-Value Guests with Expedia Members Only Promotions

Online travel agencies (OTAs) like Expedia provide a reliable source of bookings, bringing more visibility to your property than you could reach alone. While many travelers prefer to book direct, others choose to use trusted OTA sites to compare prices and book travel because of the convenience and perks OTAs offer, including loyalty programs. Expedia […]
How to Attract Business Travelers to Your Independent Hotel

The business travel landscape has changed dramatically post-pandemic with the Zoom boom and rise of the workcation. However, this segment can still be very lucrative if you know what your audience wants and leverage the right amenities. In 2021, business travel comprised a fifth of tourist spending worldwide, contributing over 740 billion US dollars to […]
How to Improve Guest Payments at Your Hotel

Payment tech may not seem like a hot topic, but it’s fundamentally important to your business and guest experience—especially now. Think of all the ways consumers can pay for goods and services these days. From credit cards to digital wallets, we’re moving towards a cashless world where digital payments reign. If you’re still asking guests […]
Why and How to Centralize Reservations

Independent hotels receive bookings through various channels, including telephone, email, property website, and third-party booking channels (like Expedia, Airbnb, Google, etc.). Staying on top of inventory and reservations across all those channels is critical to operations, guest service and your bottom line. If you’re spending hours updating various booking channel extranets, frequently dealing with the […]
Self-Service Hotel Applications Guests Want Now

Guests need your help for a smooth, relaxing stay. However, they may not always want to stop at the front desk, especially when they’re stumbling in fresh off a red-eye or when a self-service option would be much faster. Seventy-three percent of guests are more likely to select a hotel with self-service technology. Self-service technology […]
Online Distribution: Current Considerations for Independent Hoteliers

Change is always afoot. Thankfully, today’s hotel management software solutions give lodging operators a clear view of their business at all times, helping hoteliers identify trends and strategize accordingly to maximize revenue. As your markets change, your strategies evolve. This goes for your online distribution strategy too—it shouldn’t be left on set-and-forget mode. While recent […]
How to Turn OTA Customers into Loyal Guests

As of 2019, more than half of hotel bookings came from online travel agents (OTAs) like Expedia and Booking.com. Ouch. That’s a lot of commission fees. Fortunately, that’s also a lot of visibility. It’s like window shopping. Guests browse hotels on OTAs, but they can be enticed onto your property’s own website through an appealing […]
5 Reasons You Need to Offer Online Bookings on Your Hotel Website

An online booking engine allows you to accept direct (commission-free) bookings 24/7 through your property’s website. In this day and age, every property should have one. All the beautiful hero images and polished phrases in the world won’t do you any good if your guest can’t follow through the moment they decide to book. Your […]
Five Key Pieces of a Winning Hotel Website

Does web design for your hotel give you an “uh-oh” feeling in your stomach? Do you have a great property, but you aren’t sure how to market it online? You’ve come to the right place. We lay out key strategies of hotel website design to make sure your guests hit that “book now” button. If […]
Arrow Hotel

Located just off the city square in Broken Bow, Nebraska, The Arrow Hotel offers 25 guest rooms and suites equipped with free WiFi, cable TV with HBO and coffee makers. The hotel also boasts a restaurant and pub and laundry facilities and pets are welcome in some rooms. The Arrow Hotel has chosen to use […]
Cloud PMS: Made for Our Culture of Immediacy

Whether we like it or not, the mobile Internet has brought a culture of immediacy into our lives. We want what we want now! From fast food to online shopping, we want drive-thru coffee, immediate responses to our emails and text messages, and the ability to research our next vacation on our mobile device whenever […]