Pre-arrival Communication Mistakes to Avoid

Send pre-arrival communications the right way

Effective pre-arrival communication streamlines the guest journey, solidifies brand identity, and drives revenue through targeted upselling. However, while thoughtful touchpoints build anticipation and clarify expectations, fragmented or irrelevant messaging creates friction and undermines your professional image. To maintain guest confidence and ensure a seamless transition from booking to check-in, avoid these common pre-arrival communication pitfalls. […]

10 Ways to Make a Good First Impression on Your Guests

Arriving guests get a good first impression

Whether online or in person, a strong first impression drives guest engagement. Psychologists point to the primacy effect—that introductory interactions carry greater weight and remain more prominent in memory simply because they occur first. Guests with a positive initial view of your business are more likely to trust your property thereafter (and vice versa). You […]

Top Tips for Future-Proofing Your Hotel Tech Stack

Future-proof hotel technology

Like the rest of your infrastructure, your hotel’s tech stack must be robust and adaptable to keep pace with the evolving market. By choosing flexible, proven technologies that effectively manage your data and share it across systems, you lay the groundwork for strategic growth and competitive advantage. Here’s how to future-proof your tech stack and […]

How Does Contactless Check-in Work, and Does My Hotel Need It?

Contactless Check-in is easier than you think

Contactless check-in allows guests to complete registration online before arrival or use a kiosk, bypassing the front desk entirely. Post pandemic, self check-in has become increasingly popular and presents a variety of advantages for both guests and staff: How Contactless Check-in Works Contactless check-in is made possible through your property management system and other integrated […]

How to Implement a New Hotel PMS Efficiently and Effectively

Upgrading Your PMS is Exciting!

Your property management system (PMS) is the command center of operations and backbone of your tech stack. Changing such a foundational system can be daunting, but operating with one that’s holding your business back is even scarier. With a solid plan, putting a new PMS in place can be an exciting process with minimal disruption […]

Essential Tech Solutions Every Hotel Should Have

Essential hotel technology

With so many modern tech solutions available, it can be difficult for hoteliers to determine which are flash-in-the-pan and which will truly streamline operations and enhance the guest experience at their unique property. What do guests genuinely desire, and what will they ignore because it’s unnecessary, complicated, or unnecessarily complicated? If hoteliers jump to add […]

What Do Guests Want From Your Online Booking Engine?

A smiling couple book a hotel stay online using their mobile phone

From bookings to in-room amenities, guests expect a modern, tech-enabled stay that provides convenience and comfort. Self-service options are increasingly in demand, and online bookings are at the top of the list. An online booking engine not only helps grow your profits and save staff time, it’s incredibly convenient for guests—but only if it delivers […]

What online booking channels are best to sell my hotel inventory?

Hotel online booking channels

There are a wide variety of online channels—your website, OTA, GDS, and metasearch—where you can sell your hotel’s inventory. Which channels are best depends on your unique property and the guests it serves. Different types of guests search for rooms on different channels, so you should know your audience before making any decisions. To help […]

3 Ways Your Cloud PMS Upgrades the Guest Experience

A hotelier with a tablet device shows a guest to her room.

Modern properties must embrace robust technology to elevate and streamline the guest journey. The days of guests arriving by horse and buggy to sign a ledger, paying cash no less, are long behind us. Today, technology is a crucial partner, enabling hoteliers to automate operations, enhance communication, simplify transactions, and optimize housekeeping. At the heart […]

5 Top Tech Trends Elevating Hotel Businesses

Technology elevates the experience for staff and guests

Today’s hoteliers must embrace robust, innovative technology to satisfy guests and streamline every aspect of their business, from seamless payments to self check-in.  Guests expect convenience and personalization at each touchpoint, and forward-thinking hotels are leveraging the latest trends in modern, automated software to deliver just that. Hotels that fail to adapt risk falling behind […]

Redefining Luxury for Modern Travelers: How Independent Hotels Can Compete Without Five Stars

Luxury is in personalization

Modern travelers aren’t chasing chandeliers anymore. They’re chasing meaning. Valets, spas, and concierges will always appeal to certain demographics, but those amenities no longer define a luxury property. Modern travelers are looking for features outside those of traditional luxury hotels, giving an important opportunity to independent properties to pounce on what only they can offer: […]

How Does an All-in-One PMS Save Hoteliers Time and Money?

A smiling hotel operator saves time with a cloud PMS on the go in the lobby

A modern all-in-one property management system (PMS) is key to success for any lodging operation. This unified platform enables you to oversee every aspect of your property, from the front desk to the back office. And by automating routine tasks, it simplifies workflows, reduces costs, and frees staff to focus on what matters most: your […]

How to Pick the Best Guestroom Access Solution for Your Independent Hotel

Hotel room access through door with electronic lock

When it comes to modernizing hotel operations, your guestroom access solution is key (pun intended) to balancing security, efficiency, and guest experience. But with so many options—from traditional key cards to PIN codes to mobile keys and even biometric access—it can be hard to know what’s right for your independent property.  To help you make […]

8 Ways to Tell If Your Hotel Tech Is User Friendly

A smiling front desk clerk checks a guest in

Hotel technology is designed to streamline operations, enhance the guest experience, and drive revenue—but that’s only the case if it’s user friendly! Ease of use is critical for both staff and guests. As of 2022, 73 percent of guests said they were likely to revisit a hotel that satisfied their technological needs… It really does […]

What is a GDS and Does My Hotel Need It?

Global network

GDS stands for global distribution system and is essentially a central reservation system for hotels, airlines, rental car companies, cruise lines, and other travel services worldwide. A GDS network puts your property in front of travel agents, corporate travel managers, and OTAs, and the importance of these networks is growing. More than half of global […]

7 Ways to Future Proof Your Hotel

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The key to success for any business is staying relevant, and hotels are no exception. In a world where guest expectations are constantly evolving, lodging operators must adapt to remain competitive and memorable. Whether it’s upgrading your décor or embracing technology, staying ahead of trends is essential to delivering exceptional experiences that keep guests coming […]

WebRezPro Ranks 2nd in Hotel Tech Report’s Best Places to Work 2025

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We’re excited to announce that WebRezPro has ranked in second place on Hotel Tech Report’s 10 Best Places to Work list, rising above stiff competition for the fourth year running. Ten winners are chosen from a pool of over 2,000 software companies, based on five criteria:  WebRezPro scored a 10/10 in each category. Every year, […]

Hospitality Trends for the New Year

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Many people make New Year’s resolutions for their personal lives, so why not for your business too? With 2025 just around the corner, resolve to harness hospitality trends that reflect your guests’ needs to elevate your property’s stay experience and bottom line. Bleisure Travelers and Workcations A blend of business and leisure, bleisure was coined […]

10 Crucial Things to Consider When Acquiring a Hotel

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Acquiring a hotel is an exciting endeavor! It’s also a significant investment not only in terms of money but in terms of time and other resources. Before making commitments, you need to be sure that the return on your investment will be worth it.  The good news is that 82.5 percent of food service and […]

Not Just a Pretty Room: Selling an Experience

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From Baby Boomers to Gen Z, today’s travelers want more than a standard room to sleep in—they want a stand-out experience backed by convenience, luxury, and personalized customer service. When shopping for a place to stay, guests seek properties that give them something to connect to emotionally, such as a unique story or the promise […]

How hospitality operators can use AI to work smarter, not harder

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***Guest post from Breezeway, a WebRezPro partner*** In today’s rapidly evolving digital landscape, hospitality businesses are constantly seeking innovative ways to enhance their operations, streamline processes, and deliver exceptional customer experiences. With the advent of Artificial Intelligence (AI), lodging operators now have a powerful tool at their disposal to achieve these goals and stay competitive […]

How to Break Barriers to Hotel Tech Adoption

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Modern hotel technology can streamline operations, increase revenue, and enhance the guest experience like never before. But investing in new tech can be intimidating, and barriers to adoption can make it seem out of reach… There are costs to consider… People won’t know the new system… Then you have the hassle of transferring your data…  […]

What’s Hot in Hotel Tech

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Is your hotel technology making things smoother than a well-made bed? If not, it may be time for an upgrade! We’re not talking about flashy bells and whistles. The hottest hotel tech streamlines operations and removes bumps for guests. From smart tech to self-service solutions, let’s take a look at innovations that can help your […]

A Hotelier’s Guide to Training Employees on New Tech

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Having a modern, feature-rich tech stack isn’t enough to streamline operations and increase revenue. You also need employees who know how to use it, not employees who sit in front of it, slack-jawed, and wonder what they possibly did to deserve this (we’ve all been there). If employees struggle with your new and improved tech, […]