What Do Your Guests Want for Christmas? Top Ideas for the Holidays

While economic uncertainty is curbing spending, people still plan to travel this holiday season—albeit more carefully, booking trips earlier and choosing options with flexible cancellation policies. For many, the season looks a lot more “normal” this year as we put the worst of the pandemic behind us. Is your property ready to grab your share […]
7 Hotel Marketing Mistakes You Might Be Making

If you’re like the majority of independent hoteliers, you have a lean marketing budget. Every marketing dollar matters and mistakes can be costly! Check out our list of seven hotel marketing mistakes you might be making—and how to fix ‘em! 1. Website Friction & Poor Site Health When a guest comes to your website, there […]
Grand Vista Hotel

Need a place to pull off the highway? Check you and your family into Grand Vista Hotel in Helenwood, TN. It’s close to both Big South Fork National Park and Brimstone ATV Park. If you’ve been driving for a while, and all you want to do is rest your head, that’s fine too. Each room […]
How to Improve Your Hotel’s Check-out Experience

Eventually, you and your guest will have to say goodbye…unless they’re planning a very extended stay. When it comes to bringing guests back again, a hotel’s last impression can be as important as its first. Upon check-out, you want to draw attention away from the transactional aspect of the guest’s visit, i.e., the bill, and […]
Social Media Tune Up: 5 Tips for Hoteliers

While various channels may change and disappear, social media is here to stay. It’s like the blackberry bush in your garden. You can pull the roots up all you want, but it isn’t going anywhere. You may as well harvest the berries. More than half the world uses social media for everything from baby updates […]
How to Choose a Hotel Technology Partner

In today’s hospitality landscape, technology seems to change daily. From property management software and instant messaging apps to CRM platforms and revenue management software, there are so many tech solutions that can benefit your hotel and enhance the guest experience. There’s a lot to consider before introducing new technologies and even more when deciding who […]
7 Signs it’s Time to Change Your Hotel PMS

Change can be daunting, especially when it involves time, resources, and complex decisions. For busy lodging operators, disrupting the status quo may not fit into your demanding schedule. But if that schedule is fraught with inefficiencies, and you’re struggling to keep up with daily tasks and guest expectations, something’s gotta give before your bottom line […]
Getting in on the Health Kick: Wellness for Independent Lodgings

Recent events have highlighted the importance of looking out for ourselves and others. An Ipsos survey discovered that 62 percent of Americans care more about their health than they did pre-pandemic. Both leisure and business travelers look for experiences that enhance their personal wellness regimes when away from home and use this criteria to choose […]
How to Improve the Check-in Experience at Your Hotel

Your check-in experience impacts every guest. The simpler and more streamlined that experience, the happier your guests will be. Nobody enjoys standing in line for reception after their cross-country flight. They’ve already done enough waiting at the airport (and they may be missing their luggage). They want to go straight to their rooms to collapse […]
Bison Motel

Stopping at Wainwright, Alberta? Check yourself into Bison Motel. They have everything you need for a comfortable night’s stay, including free WiFi, premium bedding, and daily housekeeping. There are desks, if you’re working, and coffeemakers…so you’re awake enough to work. Bison Motel has chosen our cloud-based WebRezPro Property Management System to help run their operations. […]
5 Tips for Designing a Hotel Loyalty Program that Really Works

Loyalty programs give consumers a better deal and companies repeat business they can rely on, so it’s no surprise they’re growing in popularity. In 2021, eighty-three percent of consumers claim that participating in a loyalty program affects their choice whether to purchase again. Loyal guests mean revenue. As of 2020, fifty-six percent of consumers said […]
Client Spotlight: Footbridge Beach Motel

Our latest case study highlights the experience of one of our awesome motel clients, Footbridge Beach Motel in Ogunquit, Maine. This story is a little different from our other case studies as it tells the tale of an existing customer who left, tested the water elsewhere… and came back again. Owner Mark Kilduff and his […]
A Shoulder Season Checklist for Independent Hoteliers

Shoulder season is gearing up with more guests than ever willing to be flexible with their dates and stretch their vacations into fall in search of a deal. Post-pandemic, with more people ready to travel and able to work remotely, shoulder season is no longer the sleepy catch-up period it used to be. Make sure […]
Hotel Review Scores Are Down: Let’s Boost ‘Em Up!

Post-pandemic, with inflation and high demand, hotels cost more. However, that high demand coupled with labor shortages and Covid precautions makes it harder for hotels to do more. This has left many guests disgruntled and feeling like they haven’t received enough value for the money they’ve spent. According to a recent J.D. Power study, hotel […]
Uncovering Hidden Fees in Credit Card Processing

Hoteliers, understanding what you really pay to take credit cards doesn’t have to be so complicated. ***Guest post from Novera Payment Solutions, a WebRezPro partner*** If you are like most business owners, you negotiated a “GREAT” deal on your credit card processing rates, but when you received your statement from your merchant processor, you were […]
5 Reasons You Need to Offer Online Bookings on Your Hotel Website

An online booking engine allows you to accept direct (commission-free) bookings 24/7 through your property’s website. In this day and age, every property should have one. All the beautiful hero images and polished phrases in the world won’t do you any good if your guest can’t follow through the moment they decide to book. Your […]
Are You Making the Most of Your OTA Profiles?

You probably have mixed feelings about Online Travel Agencies (OTAs) like Expedia and Booking.com. On the one hand, they bring in a significant number of bookings and offer beneficial exposure. On the other hand, they take a 15-30% cut of revenue. The truth is, despite the steep commissions, OTAs are a critical part of a […]
Repackaging Hotel Packages

Every hotelier wants to add revenue, whether you’re looking to increase direct bookings, lift your ADR, or find the right promotional rates. But you’ll need more than four walls and a reasonably priced bed to keep your guests coming back. The advice you’ll find time and again is to create value-added packages, so we thought […]
5 Operational Tasks to Automate at Your Hotel Now

Are you still managing your hotel’s reservations manually? Printing housekeeping schedules? Manually closing out each day? If so, there are much better ways to use your time! Not to mention, manual operations are prone to human error that results in dissatisfied guests and lost revenue. With today’s hotel technology, there’s no reason to make things […]
Gen Z: The Next Generation of Hotel Guests and How to Win Them Over

Born between approximately 1996 and 2012, Gen Z is more than comfortable with the latest technology. In fact, they’ve never experienced life without the internet. Gen Z is both socially conscious and sociable, whether or not they’re online. According to a Stanford survey, most Gen Z actually prefer in-person communication, so don’t neglect those smiling […]
Stand-out Hotel Amenities that Win Guests

While guests appreciate home comforts, they love a hotel stay that spoils them with special touches. Memorable amenities ensure guests come back year after year and give your hotel a unique selling proposition that makes you stand out from the crowd. Every hotel has beds. Not every bed has reinforced gel memory foam. Amenities also […]
Hotel Amenities: What Today’s Guests Look For When Booking Accommodation

To win guest loyalty, hoteliers have always needed to offer more than a place to sleep. Whether it is valet parking, room service, or an on-site spa, hotels rely on extra amenities to appeal to customers. This hasn’t changed post-pandemic. After two years of sitting around in sweatpants, trying to muster the energy to microwave […]
Here Come the Baby Boomers. Is Your Hotel Ready?

There’s been much ado about Millennials (born early 1981 through 1996)—and for good reason. As the largest generation in the U.S., tech-savvy Millennials have driven the evolution of hospitality (think online presence, mobile apps, social media, and personalized experiences). However, in our warranted efforts to please the young people, we must be careful not to […]
Tulemar Resort Hotel

Pamper yourself to perfection at Tulemar Resort Hotel in Costa Rica, recognized in the TripAdvisor Travelers’ Choice Awards. It has everything you could possibly dream of in the way of tropical relaxation, from volcanic lava scrubs at the spa to waterfall rappelling in the jungle. And of course, there’s their exclusive beach. Paddle around on […]